Wednesday, 23 January 2013

Starbucks: Mondays Can Be Great

This is why Starbucks is Starbucks. Because they get creative even for a simple coffee discount. In order to promote a £1.50 Latte promo, they have created the “Mondays Can Be Great“ campaign. An animated video presents all the great things that have happened on Mondays through history. Things like, Space Invades, MacBeth's firm performance, the 1969 moon landing and more. In Starbucks microsite, you'll find information about great Mondays.

Advertising Agency: AMV BBDO, London, UK
Agency Producer: Adam Walker
Copywriter: Liam Donnelly
Art Director: Phil Holbrook
Production: Brand New School
Executive Creative Director: Jonathan Notaro
Creative Director: Sean Dougherty
Executive Producer: Devin Brook
Producer: Samantha Proctor, Julie Shevach
Art Director: Stephen Kelleher
Designer: Leta Sobierjaski
Flame Artist: Mark French
Music Company / Sound Design: Machine Head
Music Company Location: Los Angeles
Composer: Stephen Dewey
Audio Production Company: AMV BBDO
Mixer: Chris McLean

No comments:

Post a Comment

Related Posts Plugin for WordPress, Blogger...