Monday 29 April 2013

Tata Sky+ HD: Prison Break

A thrilling, fast-paced 3:30 TV spot set in an Indian prison where a prison break is orchestrated during the India-Pakistan match. Tata Sky+ HD's latest TVC is the longest TV commercial to be telecast in the history of Indian advertising. Great production values.



Credits
Advertising Agency: Ogilvy & Mather Mumbai

Wednesday 24 April 2013

Moms Demand Action: Choose One

You'll be very surprised with the things that are banned in USA in order to protect kids. No, guns, are not one of them. It seems that Americans think that the book "Little Red Riding Hood, the Kinder eggs and the dodge ball game, are more lethal than assault weapons. Learn more at Moms Demand Action





Credits:
Advertising Agency: Grey Toronto

Tuesday 16 April 2013

GoPro: Ken Block in Russia

You've all seen the Gymkhana series. Now Ken Block is packed with lots of GoPro HD HERO2 cameras and he drifts in snowy Russia. Prepare yourself for great close-ups, slow motion drifting and lots of fun.




Wednesday 10 April 2013

Adidas: It's blue, what else matters?

John Terry, Fernando Torres and Juan Mata covered in blue paint for the Adidas promotion of the new Chelsea team 2013/14 home shirt. Instead of just showing the new shirt the creative agency came up with the idea to build up on the team's colour. It's blue, what else matters? I guess if you're a real fan of the club, this campaign should speak right at your heart.




Credits:
Advertising agency: The Corner
Creative director: Tom Ewart
Creative team: Matthew Lancod, Robert Amstell, Mike Kennedy and Pauline Ashford
Head of integrated production: Danny Bush
Designer: Will Chak
Business director: Jonny Angel
Production company: 24 Productions
Director/photographer: Mark Zibert
Sound design: Wizzy Wow
Retouching: Smoke & Mirrors

Monday 8 April 2013

Samsung Smart TV: King of TV

This breath-taking spot is like a blockbuster movie. It is one of the two spots of Samsung's new global campaign for its new Smart TV, with Smart Recommendation and advanced voice and gesture control.



Credits:
Advertising agency: CHI & Partners, London
Spot: "King of TV City"
Executive Creative Director: Jonathan Burley
Art Director: Alexei Berwitz
Copywriter: Rob Webster
Planners: Anthony Cox, Oli Egan
Agency Producer: Alex Nicholson
Account Handlers: Christian Hinchcliffe, Ana Saffer
Media Agency: Starcom
Media Planner: Erica Chen
Director: Adam Berg
Production Company: Stink
Production Company Executive Producer: Blake Powell
Production Company Producer: Ben Croker
Production Company Manager: Christabelle Stone
Director of Photography: Mattias Montero
Visual Effects: MPC
Visual Effects Producer: Chris Allen
Visual Effects Supervisor: Franck Lambertz
Grade: Mark Gethin
Audio Postproduction: Jungle Studios
Editor: Paul Hardcastle (Trim)

Tuesday 2 April 2013

Canadian Real Estate Association: Look it up

Funny spots by CREA (The Canadian Real Estate Association) pointing out how the Internet through web searches, how to videos and blogs, makes people believe they can do anything by themselves. Through a series of various do-it-yourself situations gone wrong, CREA makes the statement that when it comes to something important like buying or selling a home, they're better…



Credits:
Advertising Agency: UNION, Toronto, Canada
Executive Creative Director: Michael Murray / Lance Martin
Senior Art Director: Mark Scott
Copywriter: Gerald Kugler
Agency Producer: Alina Prussky
Director: Blue Source
Executive Producer: Scott Mackenzie
Production Company: Radke Film Group
Producer: Donald Taylor
DP: Mattias Montero
Editorial: Aaron Dark / School Editing
Music: Black Iris / RMW
Airdate: March 2013




Monday 1 April 2013

TBWA\Hunt\Lascaris: We Sent Their Briefs Back

Clients briefs tranformed into art in this nice self promo idea from TBWA\Hunt\Lascaris in Johannesburg. In order to promote their design department they took the actual ATL briefs and used them as a canvas. They conceptualized various designs that captured the essence of the brands, then brought them to life using only the cardboard job bags and the briefs that were attached to them. They created intricate pieces of paper art, transforming their client's briefs into multi-dimensional design pieces and sent them to their clients. Results: new design work rose by 450% within the first 6 weeks.





Adveertising Agency: TBWA\Hunt\Lascaris

HP: Photoball

An idea that makes people laugh is bound to succeed. AlmapBBDO and HP created a huge inflatable ball with an integrated HD camera, able to take photos and videos and stream them in real time online and to the stage of the Planeta Terra festival in Sao Paulo. A great way to introduce HP's new positioning, "Making Memories Last". Results: 3.000.000 views online and 2.000 photos of smiling people printed at the festival.

HP - Photoball (ENG) from AlmapBBDO Internet on Vimeo.

Advertising Agency: AlmapBBDO
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