Friday, 4 December 2015

Volvo Trucks - Look Who’s Driving feat. 4-year-old Sophie

Is it possible for a 4 year-old girl to drive a truck? Yes it is. And it's a lot of fun too. Volvo claims that their Volvo FMX is "the toughest truck we ever built" so to prove it they made a remote-controlled FMX and brought 4 year-old Sophie to drive it.

Volvo Trucks - Look Who’s Driving

As you can imaging she couldn't keep it on the track. And that is what Volvo was expecting. 2 minutes of rampage for this great addition to their Live Test video series. Oh, and the look in the little girl's face if perfect.

Advertising Agency: Forsman & Bodenfors, Sweden
Senior Account Director: Olle Victorin
Account Director: Cilla Pegelow
Account Managers: Anneli Kjellander, Britta Malmberg
Art Directors: Sophia Lindholm, Kim Cramer, Anders Eklind
Copywriter: Björn Engström
Writer: Douglas Reid
Designer: Jerry Wass
Planner: Tobias Nordström
Agency Producer, Film: Alexander Blidner
Agency Producer, Digital: Peter Gaudiano
Production company: NEW LAND
Producer: Sophie Tamm Christensen
Executive Producer: Erik Torell
Postproduction: SWISS
Stills Photographer: Robin Aron Olsson
Media agency: BeOn
Directors: Charles Brisgand, Leo Berne / Megaforce
Music: Cobrastyle, Teddybears
Editor: Nicolas Larrouquere
Sound: Kouz Production

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