Fresh and juicy print ads.

Advertising Agency: Shalmor Avnon Amichay/Y&R Interactive Tel Aviv, Israel
Chief Creative Officer: Gideon Amichay
Executive Creative Director: Tzur Golan
Creative Director: Yariv Twig
‏Art Director: Alon Zaid
‏Copywriter: Suki Berg
‏Executive Client Director: Adam Polachek
‏Account Supervisor: Shiran Chen Gross
‏Account Manager: Inbal Stern
‏Planning Director: Yoni Lahav
‏Planners: Zohar Reznik, Nili Rabinowitz
‏Photographer: Yoram Aschheim

Norte Beer: The Best Excuse Ever

Imagine telling your girlfriend that you want a night out with the guys and she not only agrees but is happy too. A dream come true or a perfect idea from Norte Beer?

Advertising Agency: Del Campo Nazca Saatchi & Saatchi, Argentina

Executive Creative Directors: Maxi Itzkoff, Mariano Serkin
Creative Director: Fernando Militerno
Art director: Maxi Borrego
Copywriter: Diego Gueler
Agency Producers: Adrian Aspani, Camilo Rojas, Lucas Delenikas
Account Directors: Jaime Vidal, Patricia Abelenda
Production Company: Primo
Director: Felipe&Pancho
Executive Producer: Caro Cordini
Director of Photography: Leandro Filloy
Postproduction Editor: Mauro Carpinacci
Music: Supercharango
Advertiser Supervisors: Ricardo Fernandez, Eduardo Palacios, Lucas Adur

Heineken: The perfect Date

Enjoy Heineken's new TV commercial. It is the sequel of "The Entrance" we saw back in January and it shares the same lively tone. It is shot in London at Le Meridien Hotel and the Rivoli Ballroom. What's great is the song “Jaan Pehechaan Ho” from the 1965 movie Gumnaa.

And, there is something else, a really funny making of. Watch it after the spot.






Advertising Agency: Wieden + Kennedy, Amsterdam, netherlands
Executive Creative Director: Mark Bernath, Eric Quennoy
Art Director: Alvaro Sotomayor
Copywriter: Roger Hoard
Broadcast Director: Erik Verheijen
Agency Producer: Tony Stearns, Niko Koot
Planner: Stuart Parkinson, Martin Weigel
Project Manager: Sharon Kwiatkowski
Production Company: Sonny
Director: Fredrik Bond
Director of Photography: Mattias Montero
Producer: Alicia Bernard
Executive Producer: Helen Kenny
Editing Company: Marshall Street Editors
Editor: Tim Thorton-Allan
Audio Post: Grand Central
Sound Designer/Mixer: Raja Sehgal
Artist: Mohammed Rafi, Jaan Pehechaan Ho
Music Company: Agoraphone
Music Supervisor: Beth Urdang
Post Production: The Mill
Flame: Jay Bandlish
3D: David Lawson
Telecine: Adam Scott
Producer: Paul Schleicher

Steggles Chicken: Egg

The copy reads: "This is the only time a Steggles chicken is kept in a confined space. We have no cages, just big barns".

I think that this is a great statement. It is very convincing.

Advertising Agency: M&C Saatchi, Sydney, Australia
Art Director: Michael Andrews
Copywriter: Tom McFarlane
Published: May 2011

Amour.com: Mirror

OK it is funny but if the agency's insight is true, then it is very sad that people who use dating services are so pathetic.

Advertising Agency: Euro RSCG 360, Paris, France
Creative Director: Hugues Pinguet
Copywriters: Dimitri Hekimian, Peter Moyse
Art Director: Thomas Derouault
Art buyer: Isabelle Baud
Retouching: Christophe Huet- Asile

Bridgestone: Flatline

Very clever and to the point.

Advertising Agency: Leo Burnett, Beirut, Lebanon
Chief Creative Officer: Bechara Mouzannar
Art Director: Jonathan Horner, Feras Shoujah
Copywriter: Faraz Khan
Illustrator: Steve Cicala
Retoucher: Andy Salisbury
Published: March 2011

Infographic: The Value of Social Commerce