Carlsberg: stunts with bikers in cinema

An interesting experiment by Duval Guillaume Modem for Carlsberg in Belgium to support the baseline "That Calls for a Carlsberg". Innocent couples entered a theatre full of bikers and only two seats left. Some chickened out but some had the nerves to sit down and celebrate their choice with a big applause from the bikers and a cold Carlsberg.
This is how you make a viral video. Good job.




Agency: Duval Guillaume Modem

LYNX: Rules to Rugby

At last. Lynx explains the rules of Rugby in easy to follow way. Great job guys.

Solidar: The secret Clooney Commercial that shocked Nespresso

Solidar is using George Clooney's name as the mean to put pressure on Nespresso to stop the exploitation of coffee pickers and commit to fairly traded coffee.

PETA and Elisabetta Canalis: I'd Rather Go Naked Than Wear Fur

Elisabetta Canalis, the Italian superstar, strips down for PETA's anti-fur campaign.

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