Friday, 31 May 2013

Hellmann's: Food slot

Ogilvy Brazil, created a Food Slot machine that proves that Hellmann's goes with anything. Users pulled the lever and got one recipe out of 280 combinations along with a fresh food sample. Impressive work. It must have been very difficult to pull this through.

Advertising Agency: Ogilvy, Brazil

Sumsung S4: All eyes on the S4

Nice stunt from Swisscom for Samsung Galaxy S4. People could win a Samsung S4 by just looking at it for an hour. But there was a catch. They couldn't turn their eyes away because of the eye-tracking function of the phone. And also, there were distractions... as you will see in the video. One guy did it though.

Advertising Agency: Heimat Berlin

Thursday, 30 May 2013

Facebook Wall Post Cheat Sheet to Increase Interaction

Insightful infographic about wall post that work best.

Monday, 27 May 2013

Heineken: The Negotiation

In this funny stunt from Heineken, we see two red stadium seats costing $1889 and guys trying their best to convince their girlfriends to buy them for their home in order to get tickets to the UEFA Champions League final.

Friday, 24 May 2013

ING Direct: Time to Save

Money hidden everywhere and family members digging and smashing their way to 2,5% interest. Funny approach for a savings account.


Advertising Agency: john st. Toronto
Creative Director: Chris Hirsch and Nellie Kim
Copywriter: Jacob Greer
Art Director: Denver Eastman
Agency Producer: Marc Siversky
Director: Graydon Sheppard
Production Company: Soft Citizen
Exec Producer: Link York/Eva Preger
Head of Production: Rob Burns
Line Producer: Jennifer Walker
Director of Photography: Bobby Shore
Editorial: Chris Van Dyke - School Editing
Online: Sean Cochrane - The Vanity
Audio/Music:  Joey Serlin – Vapor Music

Nutella: Breakfast Loves Nutella

The best way to start your day. Because breakfast loves Nutella. Nice one from Toronto based agency, john st.

Breakfast Loves Nutella from Mark Morton on Vimeo.


Agency: john st.
Creative Director(s): Stephen Jurisic & Angus Tucker
Copywriter: Dhaval Bhatt
Art Director: David Glen
Agency Producer: Dale Giffen
Director: Jorn Threlfall
Production Company: Circle Productions
Executive Producer: Karen Tameanko
Line Producer: Erica Parks
Director of Photography: Todd M. Duym
Editorial: Mark Morton, School Editing
Colour: Wade Odlum, Alter Ego
Online/Finishing: Paul Binney, Fort York
Music: RMW

Monday, 20 May 2013

We Are Social: Future Factors 2013

Another great presentation on Social Trends from We Are Social Singapore.

Friday, 17 May 2013

Honda: The Centaur

Leave Your Fears Behind. Honda Moto France pays hommage to the bikers who prepare for the  Enduropale at Le Touquet, one of the toughest and biggest endurance motorcycle races in the world

Advertising Agency: DDB Paris

Thursday, 16 May 2013

NSRI: Sea Fever

An ode to sea by the South African National Sea Resque Institute. Excellent production and a great voice over on John Masefield's poem, Sea Fever. If you love the sea you will definitely love this spot.

The poem:

I must go down to the seas again, to the lonely sea and the sky,
And all I ask is a tall ship and a star to steer her by;
And the wheel’s kick and the wind’s song and the white sail’s shaking,
And a grey mist on the sea’s face, and a grey dawn breaking,
I must go down to the seas again, for the call of the running tide
Is a wild call and a clear call that may not be denied;
And all I ask is a windy day with the white clouds flying,
And the flung spray and the blown spume, and the sea-gulls crying.
I must go down to the seas again, to the vagrant gypsy life,
To the gull’s way and the whale’s way where the wind’s like a whetted knife;
And all I ask is a merry yarn from a laughing fellow-rover,
And quiet sleep and a sweet dream when the long trick’s over.


Advertising Agency: Ogilvy & Mather, Cape Town, South Africa
Executive Creative Director: Chris Gotz
Agency Producer: Cathy Day
Art Director: Cuan Cronwright
Copywriter: Justin Endelstein
Production Company: Velocity Films
Director: Tristyn von Berg
Producer: Chantel Kriel
Director of Photography: Shaun Harley Lee
Editor / Company: Regardt Voges @ POST
Music: Noah and the Whale, “First Days of Spring”.
Sound Design: Arnold Vermaak @ WeLoveJam
Poem: Sea Fever by John Masefield

Wednesday, 15 May 2013

Uniball: Write it in your own voice

What is the sound of a letter written in "Broadway", "Comic Sans MS" and "Edwardian Script" fonts? Funny approach form Uniball pens to highlight the originality of your handwritting. So, carefully select your font when typing or "write it in your own voice".

Advertising Agency: TBWA South Africa

Executive Creative Directors: Matthew Brink, Adam Livesey
Art Director: Jade Manning, Sacha Traest
Copywriter: Vincent Osmond
Production: Sandra Gomes
Account Manager: Morgan Wanckel, Niki Cinnamon, Claire Peters
Production Company: Frieze Films
Director: Rob Malpage
DOP: Rob Malpage
Executive producer -- Jo Barber
Producer -- Liz Dahl
Sound: Sterling Sound, RobRoy Music

Okanagan Spring Brewery: Stay Pure

Okanagan Spring Brewery urges its core target to stay pure, to keep the fire burning and live their lives now. There is no pack up and go. There is just go.


Advertising Agency: Open, Canada
Creative Director: Martin Beauvais

Strategic Lead: Christian Mathieu
Art Director: Tyler Mckissick

Writer: Layton Wu
Project Lead: Christine Macdonald

Agency Producer: Anna Tricinci

Production Company: OPC Family Style
Executive Producers: Liz Dussault, Donovan Boden
Directors: Jon and Torey
DOP: Todd Duym
Line Producer: Ed Callaghan

Editorial Company: School Editing
Executive Producer: Sarah Brooks
Editor: Ryan Hunt
Assistant Editor: Daniel Bochenski

Music Company: Vapor Music
Creative Director: Joey Serlin
Composer: Andrew  Harris
Producer: Natalie Schnurr

Friday, 10 May 2013

Harrison's Dad: "I wish my son had cancer"

Harrison's dad explained the shocking "I wish my son had cancer" campaign. His son was born with Duchenne Muscular Dystrophy. There is no treatment and no cure, this is a 100% lethal disease. He dedicated himself to find a cure a with the help of funding. Visit to help him.

Robinsons: Pals

Emotional, heart warming spot dedicated to dads, from Robinsons, the British soft drink company. You'll definitely want to watch it again after the twist in the end.

Advertising Agency: BBH, London
Creative: Matt Moreland, Chris Clarke, Sarah Hardcastle, Elliot Shiels
Creative Director: Hamish Pinnell, Justin Moore
Producer: Glenn Paton
Strategic Business Lead: John Harrison, Becky Russell
Strategist: Lilli English
Team Director: Alex Monger
Director: Si & Ad
Executive Producer: Lizie Gower
Producer: Dom Thomas
Director of Photography: Barry Ackroyd
Post Production: The Mill
Editor: Joe Guest
Editorial Company: Final Cut
Sound: Nick Angell

Thursday, 9 May 2013

Unicef: #NoNameMatch

In Paraguay, 1 in 4 children under 1 year old is without birth certificate. This means they have no official identity. With the upcoming presidential election, UNICEF pulled a stunt, to make the candidates commit to this. They used in a very clever way the Uruguay vs Paraguay soccer match for Brazil 2014 world cup.

#NoNameMatch from TBWA\ONIRIA on Vimeo.

Country: Paraguay
Client: Radio Corazón
Chief Executive Officer: Camilo Guanes
Executive Creative Director: Daniel Achával
Creative Director: Jorge Tercarioli, Arturo Valiente
Creative: Jorge Tercarioli, Daniel Achával, Camilo Guanes, Arturo Valiente, René López, Jorge Collar, Sergio Sevega
Planner: Rodrigo Weiberlen
Producer: Poli Achával
Other Credits: Metropolis Films, El Bagre Productora, Elemental, LFZ, Inthependiente

Wednesday, 8 May 2013

Swedish Radio: Plus

Forsman & Bodenfors invented a radio player for computers, pads and phones that makes radio visual, interactive, and very shareable. When listening to a radio program, you can add videos, pictures, comments, maps and polls to the timeline. To add information, or to give your personal thoughts. What you post in the timeline will also be shared on Facebook, with a link to that exact part of the program.

SR Plus by Society 46 from Society 46 on Vimeo.

Advertising Agency: Forsman & Bodenfors

Thursday, 2 May 2013

Tokyo City Symphony: 3D Projection Mapping

Tokyo City Symphony created an amazing 3D projection mapping for the celebration of 10 years of Roppongi Hills Mori Tower, a Tokyo skyscraper of 238 meters high. A giant model at scale 1/1000 offers a unique experience and you can also interact with it at

Captain D's:"Web Cam

For Captain D's fanatics. Part of the ongoing "It's Gotta Be D's" campaign

Advertising Agency: TM Advertising, Dallas, Texas

Wednesday, 1 May 2013 The lover

Prepare to be very surprised.

Advertising Agency: Being/TBWA France

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