Kaspersky Lab: One Dollar Lesson

Phishing, trojan apps, brute force methods, etc. With more that $100.000.000 stolen in 2014 from GameOver Zeus malware, we all understand that online safety is crucial. That’s the reason Kaspersky Lab experts have designed an interactive and spectacular web-project called ‘One dollar lesson‘.

Take their digital dollar and embark on a virtual journey that starts at three possible locations: a laptop, a tablet, or a smartphone, and goes through the endless spaces of the world wide web to the destination point — a bank server.

The creative graphical content goes hand-in-hand with information about the different tricks and methods fraudsters use to steal your money and banking credentials.
A dollar is your guide and vehicle in this virtual reality – depending on the situation it shifts from an airliner to a fighter aircraft.

There are three stories you can trace: sending money to a charity in need, transferring money from one account to another, and shopping online. In each case, you’ll see different scenarios. Every one dollar payment will face numerous obstacles like that aim to hack weak passwords, etc. All these risks are shown figuratively. Fortunately, there are ‘good green guys’ in this world who save our dollar and help it reach the destination point.

Visit: One Dollar Lesson


Credits:
Advertising Agency: Grey, Moscow, Russia
Creative Directors: Alexey Artyukhov, Andrey Sivkov
Creative Lead: Eric Groza
Art Director: Ivan Zarutsky
Copywriters: Andrey Sivkov, Eric Groza
Junior Creatives: Alexey Roschuk, Eduard Boev
Project Manager: Pavel Teslenko
Account Team: Andrey Glushkov, Alexandra Kolesnikova
Production: Wrong
Creative Director: Oskars Cirsis
via

Canal+ lets you take over the set and be the bear

You probably remember Canal+ Cannes awarded spot "The Bear". Now Canal+ is giving you the chance to be the bear in this hilarious interactive site: Dans la peau de lours (In the skin of the bear according to Google translate).

You are the director and there are lot of gerne types you can choose from. With selections ranging from Horror and Western to Porno and Independent, I'm sure that you will play more than once.

Play here

Credits:
Advertising Agency: BETC
Direcotr: Adrien Armanet
Actors: Princess-Josephine Drai, Dying King-Nicky Marbot

Starbucks: Mondays Can Be Great

This is why Starbucks is Starbucks. Because they get creative even for a simple coffee discount. In order to promote a £1.50 Latte promo, they have created the “Mondays Can Be Great“ campaign. An animated video presents all the great things that have happened on Mondays through history. Things like, Space Invades, MacBeth's firm performance, the 1969 moon landing and more. In Starbucks microsite, you'll find information about great Mondays.



Credits:
Advertising Agency: AMV BBDO, London, UK
Agency Producer: Adam Walker
Copywriter: Liam Donnelly
Art Director: Phil Holbrook
Production: Brand New School
Executive Creative Director: Jonathan Notaro
Creative Director: Sean Dougherty
Executive Producer: Devin Brook
Producer: Samantha Proctor, Julie Shevach
Art Director: Stephen Kelleher
Designer: Leta Sobierjaski
Flame Artist: Mark French
Music Company / Sound Design: Machine Head
Music Company Location: Los Angeles
Composer: Stephen Dewey
Audio Production Company: AMV BBDO
Mixer: Chris McLean

Peugeot: Hybrid4 Parallax Site

If you like graphic novels then you'll love this parallax site for the promotion of Peugeot's new Hybrid4 Technology. Make sure that autoplay and sound are on. Been Greek I must inform you that the term parallax is derived from the Greek παράλλαξις (parallaxis), meaning "alteration".

TRY IT HERE

Beetle: New Beetle 2012

Nice illustrations in this interactive site for the new Beetle. You draw a Beetle and the story begins.You get to draw various things along the way until your car falls down to a huge VW machine and be transformed to the new Beetle.


Give it a try here

Agency Try/Apt, Norway
via

Hennessy: Wild Rabbit

What's your wild rabbit? Droga 5 has made a wonderful campaign for Hennessy Cognac.
Find your limits, your wild rabbit inside you, like world champion boxer, politician and businessman Manny Pacquiao, winning musician, lyricist and poet Erykah Badu and film-making visionary and philanthropist Martin Scorsese did.

Also visit the site neverstopneversettle.com because it is absolutely stunning.

Agency: Droga5 NY
Creative Chairman: David Droga                  
Executive Creative Directors: Ted Royer / Nik Studzinski          
Creative Directors: Maja Fernqvist / Joakim Saul
Copywriter: Feliks Richter
Art Director: Alexander Nowak
Designer: Ryan Hoelting
Head of Integrated Production: Sally-Ann Dale
Executive Producer: Ben Davies
Agency Producer: Maggy Lynch
Senior Print Producer: Jeannie O'Toole
Head of Strategy: Jonny Bauer
Account Director: Steven Panariello

Magnum: Pleasure Hunt 2

The sequel to last year's Magnum game has a few additions that makes it worth playing. Check the video below then go to http://pleasurehunt2.mymagnum.com/ and try it for yourselves.



Agency: Lowe Brindfors
Creative Director: Patrik Westerdahl and Petter Lublin
Copywriter: Henrik Haeger
Web Designer: Ellinor Bjarnolf and Rasmus Sjöborg
Strategy Director: Oscar Erlandsson
Account Director: Tina Jarlerud
Digital Producer: Lisa Flacké and Sofia Jönsson
Account Manager: Jessica Nordlund and Emma Branting
Technical Producer: Tobias Löfgren
Production: B-Reel/B-Reel Films
Sound: Plan8

YouTube: One Hour Per Second

Every second, one hour of video is uploaded to YouTube. To celebrate this fact, they made the following video, but also they created a site that works as an infographic. It's full of interesting and funny info.

The Single Lane Super Highway

The simplicity of this site it's what makes it great. The Single Lane Super Highway lets you draw a car and join the single lane highway. You can click on any car passing by and see how it was created. So, click on the following link and draw your own little car.

http://www.thesinglelanesuperhighway.com/

The Meth Project: What do you know about Meth?

Darren Aronofsky is the director of the new anti-Meth campaign for the Meth Project.
If you are familiar with Aronofsky's work, you can understand how these spots address the problem of Meth users. The spots shows the real life of Meth users and urge people to ASK. Just ask. There is a brand new site, www.methproject.org that can help.

Deep End




ER



Desperate



Losing Control

credits
Agency: Organic, San Francisco
group creative director: Brad Mancuso
creative director: Urs Ross
director of production: Laurale Wunsch
art director: Tyler Warrender
copywriter: Fred Abercrombie

Filming
director: Darren Aronofsky via Wild Plum
director of photography: Darren Lew
make-up artist: Martina Kohl

The Google Puzzle

Here is a nice puzzle by Google. The Google Puzzle is a Chrome Html 5 game with 5 puzzles and one final test. Try it. It's not that hard.

The end.