Thursday, 22 July 2010
Canal+: iPhone, Titanic, Football
Advertising Agency: BETC Eurorscg, Paris, France
Creative Director: Stéphane Xiberras
Copywriter: Benjamin Sanial
Art Director: Raphael Halin
Art buyer: Victoria Vingtdeux
Photography: Cedric Delsaux
Labels:
Print
The African Caribbean Leukaemia Trust (ACLT)
Advertising Agency: AMV BBDO, London, UK
Creative Directors: Mike Hannett, Dave Buchanan
Art Director: Pete Davies
Copywriter: Adam Rimmer
Designer: Neil Craddock
Labels:
Print
Volkswagen Commercial Vehicles: Domino
Advertising Agency: DDB Milan, Italy
Creative Director: Luca Albanese, Francesco Taddeucci
Art Director: Alessandro Campani
Copywriter: Stefano Guidi
Photographer: Sven Glage
Published: July 2010
Labels:
Print
Kia Motors: Court
Advertising Agency: David & Goliath, Canada
Executive Creative Director: Israel Diaz
Sr. Writer: Greg Buri
Sr. Art Director: Basil Douglas Cowieson
Account Director: Geoff Taylor (Innocean Canada)
Account Executive: Jeremiah Murlless
Producer: Melanie Lambertsen
Assistant Producer: Tara Hall
Production Company: Soft Citizen
Director: Drew Lightfoot
Executive Producers: Eva Preger and Link York
Producer: Merrie Wasson
Editing House: PosterBoy Edit
Executive Producer: Michelle Lee
Editor: Mark Paiva
Music: TA2
Director/Chief Musicologist: Tommy Zee
Labels:
Tvc
Barclays Corporate: Helping business turn the corner
Helping business turn the corner
It's important to remain upbeat in a downturn. It's a chance to re-evaluate, reinvigorate and even thrive. At Barclays Corporate, we're helping thousands of businesses prepare for a brighter future.
Advertising Agency: BBH, London, UK
Art Director: Andy Clough
Copywriter: Richard McGrann
Illustrator: Dermot Flynn, ICE9Studio
Typographers: Christopher Chapman, Dominic Grant
Labels:
Print
DIRTY WATER Vending Machinε
What if someone bottled the water that millions in developing countries drink every day and offered it on the streets of New York?
For just a buck, during World Water Week (March 22-29), New Yorkers in the Union Square Park area were able to enjoy the benefits of DIRTY WATER. It was available in a wide variety of choices like MALARIA, CHOLERA or even TYPHOID DIRTY WATER -- and currently has 900 million consumers. Over 4,200 children die of water related diseases every day and millions of people around the world lack access to clean water resources.
New Yorkers were startled to find YELLOW FEVER or HEPATITIS DIRTY WATER bottles. They looked at the vending machine in disgust. Though no one drank Dirty Water,many did donate to the cause. This idea of "selling" dirty water was inspired by UNICEF's promise that every dollar donated would provide safe drinking water to 40 children for a day.
This eye-opening DIRTY WATER initiative from Casanova Pendrill New York, goes beyond collecting funds for UNICEF in a unique active street effort. The goal was to shock the media and the public with this alarming issue.
The campaign is currently active since people can continue donating online at tapproject.org or via text message. Text TAP or AGUA to UNICEF (864233) to make a $5 donation.
This effort is part of a much bigger pro-bono Spanish/English campaign that Casanova Pendrill executed within UNICEF´s Tapproject.org. This is first time the campaign expands to Multicultural. Casanova has managed to secure half a million dollars in donated media and developed TV spots, Radio, Outdoor, web banners and outdoor events.
"Dirty Water© is not an actual product, but a real problem for millions of children around the world."
Labels:
Ambient
Monday, 19 July 2010
Powa
Αυτό το πείραμα έγινε στο Γιοχάνεσμπουργκ. Φοβάμαι ότι θα μπορούσε να γίνει σε οποιαδήποτε γειτονιά της Αθήνας με το ίδιο ακριβώς θλιβερό αποτέλεσμα.
Advertising Agency: Ogilvy, Johannesburg, South Africa
Creative Director: Fran Lukin
Art Directors: Renier Zandberg, Robyn Bergmann
Copywriters: Taryn Scher, Catherine Conradie
Director: Jonty Fine
Advertising Agency: Ogilvy, Johannesburg, South Africa
Creative Director: Fran Lukin
Art Directors: Renier Zandberg, Robyn Bergmann
Copywriters: Taryn Scher, Catherine Conradie
Director: Jonty Fine
Labels:
Viral
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