Monday, 7 February 2011

Big Pond Adelaide Film Festival

Clemenger BBDO in Adelaide, transformed a bus shelter into the world's smallest movie theatre, to promote the upcoming BigPond Adelaide Film Festival. The mini cinema features authentic theatre seating, curtains and a projector showing screenings each evening at 9pm.



Advertising Agency: Clemenger BBDO Adelaide
Art Director / Copywriter: Amy Weston
Creative Director: Geoff Robertson
Creative Director: Greg Knagge
Art Director: Dave Lawson
Producer: Michelle Treloar
Producer: Kirsty Allison
Account manager: Ana Coelho
Country: Australia

Stella Artois Super Bowl Ad with Adrien Brody

Stella Artois’ first Super Bowl spot features Adrien Brody. In the spot that is part of the campaign "She Is a Thing of Beauty", Brody plays plays a crooner in an underground jazz club in the early '60s. Although the club is packed with gorgeous women, he sings only for Stella Artois.



Advertising Agency: Mother

Bridgestone Super Bowl 2011: Carma, Reply All



Sony Ericsson Xperia PLAY: Android's surgery


The first commercial of the new Sony Playstation phone, called "Xperia Play".
The game is on and Android needs a couple of thumps to start playing. Since these is an illegal operation, the surgery is done in a dirty back-alley. We are used to extreme spots for the Playstation series and this spot is without question a worthy one for the Playstation phone.





Friday, 4 February 2011

Making Future Magic: iPad light painting

This is at least an impressive project.
Dentsu London used photographic and animation techniques that were developed to draw moving 3-dimensional typography and objects with an iPad.  In dark environments, they played movies on the surface of the iPad that extrude 3-d light forms as they move through the exposure. Multiple exposures with slightly different movies make up the stop-frame animation.





Making Future Magic: iPad light painting from Dentsu London on Vimeo.


More info about this project here.

Advertising Agency: Dentsu London

Walt Disney Pictures: Alice in Wonderland

Ambient-installation done in a Mall, in Rome. For the launch of the movie: "Alice in Wonderland".


Advertising Agency: AUGE, Milan, Italy
Creative Directors: Giorgio Natale, Federica Ariagno
Art Director: Davide Mosconi
Copywriters: Niccolò Bossi, Anita Rocca
Published: March 2010

Kia Optima: One Epic Ride (SuperBowl 2011)

Travel through space and time as a policeman, villain, Poseidon, alien and ancient chief try to get their hands on the all‐new Optima. Prepare for "One Epic Ride".



Advertising Agency: David&Goliath, USA
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