Wednesday, 14 March 2012

BGH air conditioners: Dads in briefs, Friends, No Signal

Gross but extremely funny approach. Kudos to the client for accepting the agency's idea.







Advertising Agency: Del Campo Nazca Saatchi & Saatchi, Argentina
Executive Creative Directors: Maxi Itzkoff, Mariano Serkin
Creative Directors: Ariel Serkin, Juan Pablo Lufrano
Creatives: Ezequiel De Luca, Nicolas Diaco
Agency producers: Adrian Aspani, Ezequiel Ortiz
Account director: Jaime Vidal
Account Executive: Manuela Sorzana
Production company: Primo
Director: Nico & Martin
Executive producer: Caro Cordini
Producer:  Victoria Piantini


DP: Leandro Filloy
Art direction: Muriel Rañi
Costume design: Andrea Brzezniak
Postproduction: Pickle house
Post production: Seba Lopez, Majo Villalba
Editor: Pablo Colella
Txfer: Cinecolor
Music: Swin Musica
Sound designer: Notdeafsound Design
Advertiser’s Supervisors: Ezequiel Devoto, Daniel Rosenfeld, Veronica Moglia

Psychothriller.de: The Locker-Shocker

Nice and scary ambient for Psychothriller.de. They publish thriller and suspense audiobooks. To promote their new crime series, "Terminal 3" they decided to give them a taste of horror. They reserved all the free lockers at two main subway and bus stations in Frankfurt a. M. and Berlin. In the only open locker left they planted a pair of replica woman's legs. Upon opening the locker, the horrified commuters were faced with the severed limbs -- and a toe-tag that displayed the Psychothriller logo and a QR code that allowed them a promo sample download of a „Terminal 3" audiobook from the series.

AXE / LYNX Girls: Brainy, Flirty, High Maintenance, Party, Sporty.

A new and fresh approach from AXE / LYNX. In this new campaign, with the great voice over, we see men trying to keep up with various types of girls.












VW Golf: Rabbit

Funny and clever way to promote a car offer, but how many dog commercials are we going to see from VW?


VW Golf Rabbit from Metropolitana on Vimeo.


Agency: DDB Barcelona
Production: Errecerre

GUINNESS: Round up your mates for a GUINNESS on St Patrick's Day

English humour at its best. Guinness celebrates St Patrick’s Day (March 17). A sheep dog is trying to herd seven men to a Guiness serving pub. The obstacles are a television, an Indian restaurant and three girls on a dance floor.





Agency: AMV BBDO, London

Berlin Philharmonic: Closer

Wonderful print campaign for the Berliner Philharmoniker.
The copy reads "Closer to the classical."
 





 
 Advertising Agency: Scholz & Friends, Berlin, Germany
Photographer: Bjoen Ewers
Via: copyranter

Wednesday, 7 March 2012

PPC Cement: Rapunzel


Advertising Agency: The Jupiter Drawing Room, Johannesburg, South Africa
Chief Creative Officer: Brad Reilly
Creative Director: Tim Beckerling
Copywriter: Voet Sack
Art Director: Voet Sack
Agency Producer: Manuel Lopes
Photographer: Jason Robinson
Published: March 2012
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