Wednesday, 2 May 2012

Best Friends: Fix at Four

Help stop the killing of millions of pets in animal shelters each year. The "Fix at Four" campaign for Best Friends Animal Society, is based on the insight that puppies and kittens can get pregnant sooner than pet owner's think, causing thousands of unplanned litters. The campaign educates pet owners on when to spay and neuter their pets, not just why. More info here.












Advertising Agency: TM, USA
Creatives: Bill Oakley, Chris Bettin, Pamela Coatti, James Helms, Ryan Beals, Courtney Pulver, Krista Hogg
Account team: Susan Scull, Rennie Gibb, Tony Marsh, Jodee Bixler
Production: Hal Dantzler, Stephanie Murdoch, Ranelle Fowler, Marvin Woodard, Boone Jarschke, Debbie McIlhany

Monday, 30 April 2012

Zonajobs: Grandma

This is so funny. Find a job you want to go to and leave your grandma rest in peace. Great work from DraftFBC Buenos Aires.



Agency: DraftFBC Buenos Aires


The rise of the visual social network

Social networks are becoming increasingly visual. Why is this happening? Why should brands care? And what should they do? The following infographic will navigate you through all this questions.

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Friday, 27 April 2012

Patterned by Nature

What an amazing installation! A giant 10 feet wide and 90 feet in length sculptural ribbon winds through the five story atrium of the Nature Research Center in Raleigh, North Carolina, It is made of 3600 tiles of LCD glass. Animations are created by independently varying the transparency of each piece of glass.





Patterned by Nature was created by
Plebian Design - plebiandesign.com
Hypersonic Design & Engineering - hypersoniced.com
Sosolimited - sosolimited.com

Binggrae Banana flavored milk: Farm, Grassland

Crazy ads for banana flavoured milk.



Advertising Agency: Cheil Worldwide Seoul, South Korea
Creative Director: Hui-Kang Yea
Art Director / Copywriter: Giho Lee
Graphic Designer: Hee-Chan Yang
VFX Designer: Yong-Kyu Lee
Published: March 2012
via

Xerox: A world made simpler

Excellent mixture of printed paper, stop motion and CG in this corporate video for Xerox. Psyop and Blacklist partnered up to tell the story of Xerox via Y&R, New York. Shot in one room with a solitary Xerox MFP, Psyop's Laurent Barthelemy and Blacklist's Denis "Cisma" Kamioka co-direct the tale of Xerox's services, technology and expertise through constant movement and playful applications of paper.




Agency: Y&R, New York
Executive Creative Director: Jim Radosevic
Art Director: Kleber Menezes
Copywriter: Corey Rakowsky
Executive Producer: Robert Beck
Producer: Craig Sklaver

Production Company: Psyop / Blacklist
Director: Psyop / Cisma
Creative Directors: Laurent Barthelemy, Denis Kamioka
Psyop Executive Producer: Lucia Grillo
Blacklist Executive Producer: Adina Sales
Producer: Ave Carrillo, Erik Gullstrand
Live Action Producer: Gabi Hahn
VFX Supervisor: Joerg Liebold
Designers: Naomi Chen, Eunice Kim
Editor: Sam Goetz
Storyboard Artist: Ben Chan
Lead Technical Director: George Smaragdis
Animation: Ryan Moran, Helene Park, Sophie Gate
VFX: George Smaragdis, Jordan Harvey
Light: Fabio Piparo
Lead Tracking: Bogdan Mihajlovic
Compositing: Herculano Fernandez
Flame: Aniello Zampella, Fabien Coupez

Live Action Production Company: Parnoid BR
Executive Producer: Egisto Betti
Production Manager: Gabi Hahn
First Assistant Directors: Camila Andreoni, Renata Salloum
Director of Photography: Pierre Kerchove
Art Director: Olivia Helena Sanches

Stop Motion: Fabio Yamagi, Banzai Studios




Thursday, 26 April 2012

The illusion of choice

An eye-opener. You think you choose a brand but you actually almost anything you buy comes from a few major mother-companies.


via
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