Friday, 1 June 2012

Bradesco: Fake Ad

Unexpected and convincing. The user reeds an iPad version of a car magazine and when he gets in Bradesco's ad and slides his finger to turn the page, the car crashes into the left side of the screen.



Advertising Agency: AlmapBBDO, Sao Paulo,
Chief Creative Officer: Luiz Sanches

Creative Director: André Kassu, Marcos Medeiros
Art Director: André Leotta, Pedro Sampaio
Programming: The Good Fellas
Technology Director: Fernando Boniotti
Account Manager: Wilson Pereira, Fábio Akimura, Beatriz Almonacid
via


Corny: Me so Corny

Crazy. Funny. Love it. "How bizarre in a bar" from Fitzroy is a hell of a way to launch a product. The song "Me so corny" is available for download as ringtone from Corny's Facebook page





Advertising agency: Fitzroy

Thursday, 31 May 2012

Vapona: Stop trying

What is great about these ads is that they are so damn true. Summer in Greece is an endless men vs mosquitoes/flies battle.




Advertising Agency: Herezie, Paris, France
Creative Director: Andrea Stillacci
Copywriter: Daniel & Mattia
Art Director: Daniel & Mattia
Illustration: Daniel & Mattia
Head of planning: Luc Wise
Print producer: Capucine Lhermitte


Samu Social: Stop the Nightmare

1 in 3 homeless women are victims of rape. To address the problem and keep the women's emergency shelter open, Publicis Conseil, Paris made this film to urge people to sign a petition.





Advertising Agency: Publicis Conseil, Paris
International Creative Director: Véronique Sels
Art director: Bastien Grisolet
Copywriter : Véronique Sels
Agency Producer: Timothe Rosenberg , WAM, Paris
Production: Quad, Paris
Director: Frédéric Schoendoerffer
Producer: Martin Coulais
Editor: Stephane Couturier
Post Production: Digital District, Paris
Sound Producer: Olivier Guillou
Composer: Bruno Coulais
via

Kanye West/Jay-Z: No Church in the Wild

Romain Gavras directs the new video of No Church in the Wild by Kayne West/Jay Z in Prague. Very intense.



Director: Romain Gavras

Durex: How in-sync are you?

Durex gets you in-sync. Perfect way to show how Durex's new product Performax Intense works. Two turntables playing 'Let's Get it On' by Marvin Gaye at different speeds. Then they become in-sync.





Agency: Euro RSCG London
via

Wednesday, 30 May 2012

Cinnabon Rolls: Zero Calorie

Cool promo from Cinnabon Rolls. They made people burn the calories before enjoying the rolls. And have fun doing it.



Credits:
ECD: Igor Lutz
Creative Director: Adrian Ely
Art Director: Raluca Stroe
Copywriter: Andrey Yarinich
Event agency: BBDO Fuse
Managing Director: Ivanova Darya
Manager: Berezovskaya Ekaterina
Production company: Ambitiсa
General Director: Victor Shimanovsky
Account Director: Irina Tederson
Head of Projects Department: Svetlana Penkova
Head of Indoor Department: Olga Eldyreva
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