Thursday, 30 August 2012

Quebec Automobile Insurance Society: Seatbelts

Buckle up. Stay alive. Simple as that.





Credits:
Advertising Agency: Lg2, Quebec, Canada
Creative Direction / Copywriting: Luc Du Sault
Art Direction: Jean Lafrenière
Account Planners: Mireille Côté, Alexandra Laverdière
Account Managers: Alexandra Laverdière
Photographer: Maude DeVarennes
Production: Julie Pichette
Digital Artists: Marc Rivest, David Boivin

Andes Beer: A singular man

Remember Edward Scissorhands? So did Del Campo Nazca Saatchi & Saatchi who managed to built a great story about a man with bottles of Andes beer in every finger. A great story out of almost nothing as you will see in the end. All they had was a small change in Andes bottle to work for.



Credits:
Advertising Agency: Del Campo Saatchi & Saatchi, Argentina
Director:Nico and Martin
Executive Creative Director: Maxi Itzkoff
Executive Creative Director: Mariano Serkin
Creative Director: Ariel serkin
Creative Director: Juan Pablo Lufrano
Creative: Diego Gueler Montero
Creative: Charlie Lanus
DoP: Javier Julia
via


Old Spice: Muscle music

This is crazy. The idea, the setting, the interaction. Kudos to Old Spice and W+K for this interactive insanity. Play music through Terry Crews' muscles and record your own version using your keyboard.

Old Spice Muscle Music from Terry Crews on Vimeo.

Agency: Wieden+Kennedy

Tuesday, 28 August 2012

Audi A4: Virtual Twitter Race

Add 2.500 new Twitter followers and you could win a tuned Audi A4 for a year. Simple as that. A virtual race for a real prize. The first 10 contestants who will make it to the 2.500 new followers will get a key. One of these keys opens the door to a brand new Audi A4. If you are Canadian go to  www.PfaffTweetRace.com. The race started yesterday 27/8.





Credits:

Client: Pfaff Auto, Toronto
Campaign: Pfaff Tweet Race
Agency: Lowe Roche, Toronto
Creative Directors: Dave Douglass, Pete Breton
Digital Creative Director: Sean Ohlenkamp
Art Director: JP Gravina
Copywriter: Simon Craig
Producer: Kevin Quan
Account Director: Dave Carey
Account Coordinator: Leo Maia
Technical Lead: Tyler Beggs
Developers: Stephen Hobson, Matthew Gates, Michael McLeod
via

Tuesday, 21 August 2012

Audi: Spheres installation

Futuristic installation in Copenhagen from Audi to show off their future brand ambitions. Three giant spheres were filled with a range of interactive and futuristic technology which included augmented reality video pads, giant video walls and concept cars. Each sphere represented one of Audi’s future brand priorities; lightweight design, electric cars and their impact on the environment.




Audi Spheres from Pufferfish on Vimeo.

Credits:
PufferSphere and Integration – PUFFERFISH LTD - [pufferfishdisplays.co.uk]
Interaction and programming: KOLLISION - [kollision.dk/#sphere]
Concept and communication: KMS BLACKSPACE [kms-blackspace.com/#_el217]
Concept and architecture: SCHMIDHUBER [schmidhuber.de/en/project/audi-cross-over-event-kopenhagen-2012]
Build and Execution: CREATIVE TECHNOLOGY - [ctgermany.com/]
Build and Construction: A&A Expo Int. B.V. [aaexpo.nl]
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Monday, 20 August 2012

LEGO: The LEGO story

LEGO celebrates its 80th birthday with a beautiful 17min animated short film. So, if you want to know how it all started, sit back, have a drink, and enjoy the film.



Credits:
Animation: Lani Pixels
Animation director Kim Pagel
Narration: Kjeld Kirk Kristiansen (he is the grandson of LEGO founder Ole Kirk Christiansen).

Saturday, 18 August 2012

Agent Provocateur: Show Your True Self

Enjoy the new dark and mysterious Agent Provocateur's film "Wilhelmina: Show your true self" with Monica Cruz. She is the younger sister of Penelope Cruz.





Credits:
Creative Director: Sarah Shotton at Agent Provocateur
Director: Tim Pope at Black Label Productions Ltd
Producer: Dominic Freeman at Black Label Productions Ltd
Director of Photography: Tim Maurice Jones
Production Designer: Russell De Rozario
Model: Mónica Cruz at Kuranda
Stylist: Suzie Harman
Hair: Eamonn Hughes at Premier Hair and Make Up
Makeup: Ashley Ward at Art Department

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