Thursday, 20 September 2012

21 Swings: Exercise in musical cooperation

Together we achieve better things than separately. This installation in front of Université du Québec à Montréal’s Science Faculty is based on that notion. It is a giant collective instrument made of 21 musical swings; each swing in motion triggers different notes, all the swings together compose a piece, but some sounds only emerge from cooperation. Installations like this can lighten up a city.



  21 Balançoires (21 Swings) from Daily Tous Les Jours on Vimeo.


Credits:
Dailytouslesjours.com

Created by Mouna Andraos & Melissa Mongiat
With support from Quartier des spectacles de Montréal

Original Soundtrack by Radwan Ghazi Moumneh

Production: Antoine Clayette
Concept Team: Alexandre Landry, Eva Schindling, Luc-Alain Giraldeau
Design: Sébastien Dallaire, Alexandre Landry Programing: Eva Schindling

Technological Partner: Eski
Technical Direction: Vincent Leclerc
Project Management: Josiane Mercier
Programing: Patrick Keroulas, Vincent De Belleval

Wednesday, 19 September 2012

Midttrafik: The Bus

This is probably the best ever bus commercial. Taking the bus was never funnier and more cool than this. Kudos to the client for accepting the agency's idea.



Credits:
Advertising agency: M2Film
Copywriter: Thomas Falkenberg
Photographer: Rasmus Videbæk
Production Co: M2Film
Producers: Ronni Madsen, Jan P.
Director: Marc Wilkins
Published: September 2012

Monday, 10 September 2012

Vilnius Book Festival: Eye, Forehead, Nose

Read more. Think more. Go deeper into your mind.




Credits:

Advertising Agency: Not Perfect | Y&R, Vilnius, Lithuania
Creative Director: Marius Lukosius
Head of Art: Gediminas Saulis
Art Director: Remigijus Praspaliauskas
Iliustrator: Stasys Eidrigevicius
via

Peugeot: Hybrid4 Parallax Site

If you like graphic novels then you'll love this parallax site for the promotion of Peugeot's new Hybrid4 Technology. Make sure that autoplay and sound are on. Been Greek I must inform you that the term parallax is derived from the Greek παράλλαξις (parallaxis), meaning "alteration".

TRY IT HERE





Wednesday, 5 September 2012

URA.RU: Make the politicians work

No budget. Just a lot of creativity. Ura.ru is a local site at Yekaterinburg – the fourth largest city of Russia. They wanted to pressure politicians to do something about the quality of the roads which is terrible. So, they drew the faces of the governor, the mayor and the vice-mayor in 3 potholes in the city center, made a PR campaign out of it and forced them to stop making promises and actually do something for the roads.



Credits:
Advertising Agency: Voskhod, Yekaterinburg, Russia
Creative Director: Andrey Gubaydullin
Art Director: Vladislav Derevyannykh
Copywriters: Evgeny Primachenko, Egor Gavrilin
Illustrator: Alex T
Designer: Dmitry Maslakov

Friday, 31 August 2012

Antony and the Johnsons: Cut the World

Antony's voice goes beyond this world. The video clip, starring Willem Dafoe, Marina Abramović, and Carice van Houten, is based on last year's play "The Life and Death of Marina Abramović".




Thursday, 30 August 2012

Carlton Draught: Beer Chase

Best chase ever. Four bank robbers walk into a bar full of cops. Then the most strange car-chase-without-the-car begins. Hilarious.



Agency: Clemenger BBDO, Australia
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