Converse: Shoes are Boring. Wear Sneakers.

So true to their audience. Shoes are so boring. Sneakers though are what keeps this audience alive & kicking.

Carlsberg: Put friends to the test

Your friend calls you up in the middle of the night and say that he is in big trouble. He needs 300€ because of a poker game gone bad. Would you go to get him off the hook? Would you prove yourself a real friend. Duval Guillaume Modem worked its magic once more. This time for Carlsberg. Try it to your friends.



Agency: Duval Guillaume Modem

Mercy for Animals: Mad Sausage

If fast food could talk, you'd bloody well listen. A sausage tells his dramatic story to guy who is just about to eat it. When he does, he sees the ugly truth. I don't know if I'll stop eating sausages but I'll sure be checking twice where do I shop from.

UTEC: Potable Water Generator Billboard

This is the first billboard that captures air humidity and turn it into potable water. A project by UTEC (The University of Engineering and Technology in Lima, Peru) and DraftFCB made to get student interested in their engineering program. Instead of running an advertising campaign though, they helped Lima, the second largest capital in the world set on a desert, solve the huge problem of lacking potable water.

Emma: Le Trèfle (toilet paper)

We all use tablets and smartphones but digital paper has its limitations. Paper has a great future. Especially this kind of paper... See for yourselves in the following funny ad.

Dead Man Down movie: Elevator murder experiment

What would you do if you saw a murder taking place in an elevator? Would you help, take photos or just run? 2 guys set a hidden camera and staged a murder. Great viral for the promotion of Dead Man Down movie.



http://deadmandownmovie.com/

2013 Audi RS 4 Avant: Ultimate Paintball Duel

Fast cars, paintball guns, great driving and fun to watch. This duel between 2 brand new 2013 Audi RS 4 Avant has it all.



Advertsing agency: Rubber Republic, London