The Hornbach Hammer: Made from real armour steel

A hammer made from an infantry tank. Hornbach transforms within six months a Czech BMP-1 Infantry Tank into an extraordinary hammer. Nice shooting.



Credits:
Agency: HEIMAT Berlin
Production: Bigfish Filmproduction Berlin
Country: Germany
Director: Tobias Perse
Executive Creative Director: Guido Heffels
DoP: Casey Campbell
Account Director: Christina Walke
Editor: Kai Kniepkamp
Illustrator: Martijn Koster
Music + Sound Production: Thomas Berlin

The Evolution of Advertising: How Consumers Won the War for Their Attention

An epic must-read presentation by HubSpot. You'll get through the 472 slides easily in this exciting trip in history and evolution of advertising. Start reading...

The Evolution of Advertising: How Consumers Won the War for Their Attention from HubSpot All-in-one Marketing Software

Beneful: Dog Goldberg Machine

This is not just another Rube Goldberg machine. This is a sublime spot with adorable dogs and some puppies who I'm sure made the shooting very very difficult. The outcome is so fun to watch.

Honda: Hands

65 years of innovations thanks to the curiosity of the engineers at Honda. The film "hands" is a celebration of that curiosity. Bikes, cars, concept cars, lawnmowers, robots, planes... You name it, Honda has made it. Enjoy another a wonderful film by W+K for Honda.

Credits:
Advertising Agency: Wieden + Kennedy, London, UK
Executive Creative Directors: Tony Davidson, Kim Papworth
Creatives: Chris Lapham, Aaron McGurk
Producer: James Guy
Client services: Laura McGauran, Paulo Salomao
Production Company: Nexus
Directors: Smith & Foulkes
Executive Creative Director: Chris O Reilly
Producer: Tracey Cooper
Production Assistant: Fernanda Garcia Lopez
Director of Photography: Clive Norman
Editorial Company: Trim Editing
Editors: Paul Hardcastle and David Slade
VFX Company: Nexus Productions & Analog

Newcastle Brown Ale: July 3rd "Independence Eve"

Droga5 New York continues the cheeky 'No Bollocks' campaign  for Newcastle Brown Ale by creating a make-up holiday. Turning 4th of July to its advantage, Droga 5 made 3rd of July the official "Independence Eve", urging American consumers to celebrate that last day of British rule over America. The brewer is introducing also the "Revolutionary Koozie," with the British flag on one side and the American stars and stripes on the other and drinkers can turn it 180 degress at the stroke of midnight.

Credits:
Agency: Droga5 New York
Creative Chairman: David Droga
Chief Creative Officer: Ted Royer
Executive Creative Director: Kevin Brady
Creative Director: Scott Bell
Art Director: Kevin Weir
Art Director: Naomi Malik
Copywriter: Chris Colliton
Copywriter: Chase Kimball
Head of Integrated Production: Sally-Ann Dale
Production Assistant: Heather Black
Interactive Designer: Devin Croda
Strategist: Matthew Gardner
Digital Strategist: Nick Maschmeyer
Account Director: Lauren Solomon
Account Manager: Brett Schneider

Brian Solis and JESS3: The Conversation Prism 2013

Here is version 4 of Brian Solis' Conversation Prism, the visual map of the social media landscape. From the 1st Conversation Prism in August 2008 until now a lot of things have changed. The emerging social media landscape was visualised in a flower-like chart and now it's transformed into a kaleidoscope. So, if you still think that social media is Facebook, YouTube, Twitter, and Pinterest, you should study the new Conversation Prism.

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Kefalonia Fisheries: The Dieline Awards

Mousegraphics, a Greek design agency, was awarded with 2nd place on The Dieline Package Design Awards in the Fresh Food category for Kefalonia Fisheries. Excellent work guys.