Friday 6 April 2012

Nike Free: I Would Run To You

This story will surely remind you a 2009 Cannes' gold winner spot. In Nike's spot we see two lovers running across USA to meet each other. They are singing some funny lyrics, the guy gets in the hospital because he can't keep up to the pace and the woman finds him there to end the little story and promote Nike Free Run+ 3. A social media campaign that will challenge runners to test their strength by singing to a special “Nike Free Running Karaoke” mix, debuts next week. 

The spot is easy to watch, funny in some points but too "American" for me. 
Those who missed the awarder "Love Distance" spot can watch it after Nike's. Which one do you like?



Advertising Agency: W+K Portland


LOVE DISTANCE / SAGAMI RUBBER INDUSTRIES / CONDOMS



Advertising Agency:GT Tokyo, JAPAN


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