Thursday, 30 August 2012

Axe hair: Office love

Strange creatures - a guy's hair and a woman's breasts - searching for true love. The creatures symbolize what each gender sees first. This is the second Axe commercial withing a month (watch the excellent Susan Glenn if you missed it) with a different tone of voice. The song is “True Love Will Find You in the End” by Daniel Johnston.

Advertising Agency: BBH, New York, USA
Chief Creative Officer: John Patroulis
Executive Creative Director: Ari Weiss
Art Director: Dave Brown
Copywriter: Ian Hart
Head of Integrated Production: Justin Booth-Clibborn
Head of Broadcast: Lisa Setten
Agency Producer: Melissa Bemis
Business Affairs Manager: Laurie Litonjua
Business Director: Armando Turco
Strategy Director: John Graham
Production Company: Smuggler
Director: Filip Engstrom
DP: Martin Ruhe
Executive Producers: Lisa Rich, Brian Carmody, Patrick Milling Smith
Line Producer: Gustav Geldenhuys
Puppets: Jim Henson's Creature Shop
Editorial Company: Peep Show Post
VFX / Online: The Mill

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