Friday, 28 June 2013

Lurpak: Weave your magic

I love the work The Mill did on the new Lurpak film. A cook weaves magic in her kithcen and with the help of cinematic close-ups, slow motion shooting and the voice of Rutger Hauer, we believe we can actually do magic in our kithcen too by using the right ingedients.




Credits:
Advertising Agency: Wieden + Kennedy, New York, USA
Executive Creative Directors: Tony Davidson, Kim Papworth
Creative Directors / Art Directors / Copywriters: Dan Norris, Ray Shaughnessy
Agency Producer: Matthew Ellingham
Account Supervisors: Helen Foulder, Will Acha
Producer: Zeno Campbell-Salmon
Director: Scott Lyon
Editor: Art Jones
Sound Design/Arrangement: Aaron Reynolds At Wave
Post Production: The Mill
Music: Alex Baranowski
Account Manager: Angharad Thomas
Planner: Jennifer Lewis
Director Of Photography: John Mathieson
Editing Company: Work Post
Production Company: Outsider London

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