Lidl took Stockholm by surprise with this wonderfull stunt. They created a pop-up restaurant with a Michelin-chef for 3 weeks and people fully booked it from day one. They enjoyed the excellent food but they didn't know that all the ingedients came from Lidl.
Lidl Dill 60s from Colony on Vimeo.
Credits:
Advertising Agency: Ingo
Production Co/Director: Acne/Marcus Svanberg
Lidl Dill 60s from Colony on Vimeo.
Credits:
Advertising Agency: Ingo
Production Co/Director: Acne/Marcus Svanberg
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