Friday, 14 January 2011
Viagra: See the World Differently
Advertising Agency: M&C Saatchi, Auckland, New Zealand
Executive Creative Director: Dave King
Art Director: Dan Fastnedge
Copywriter: Olivia Wagner
Retoucher: Lightfarm Studios
Photographer: Mat Blamires
Account manager: Amy Ivancic
Account Director: James Johnston
Finished Artist: Luke McArthur
Client: Glenn Martin
Labels:
Print
Interactive Display Window
Interesting project.
Interactive Window Concept made for the module Advanced Interface Design at Hyper Island hosted by North Kingdom.
Made by:
Beatriz Areilza
Gustaf Engström www.gustafengstrom.se
Juliana Oliveira Silva
Lucas Lima www.luklima.com
Marcus Wallander www.lorem-ipsum.se
Music: Bonobo - Kiara
Shot with a RED ONE camera at 120fps in december 2010.
Camera provided by: Ljud & Bildmedia, www.ljud-bildmedia.se
Green screen: Pump Station Studio, www.pumpstation.se
Interactive Window Concept made for the module Advanced Interface Design at Hyper Island hosted by North Kingdom.
Made by:
Beatriz Areilza
Gustaf Engström www.gustafengstrom.se
Juliana Oliveira Silva
Lucas Lima www.luklima.com
Marcus Wallander www.lorem-ipsum.se
Music: Bonobo - Kiara
Shot with a RED ONE camera at 120fps in december 2010.
Camera provided by: Ljud & Bildmedia, www.ljud-bildmedia.se
Green screen: Pump Station Studio, www.pumpstation.se
Labels:
Ambient,
interactive
Caribou Coffee turns bus stop into oven
An excellent bus stop advertisement. In order to introduce Caribou Coffee's new hot breakfast sandwiches in Minneapolis, Colle+McVoy turned a bus stop into an over with actual heat coming from the coils.
Advertising Agency:
Colle+McVoy
Labels:
Ambient,
creative use of media,
Outdoor
Audi A8 says goodnight to the Mercedes-Benz S-Class
Audi revealed this week the new 60-second TVC for the Super Bowl and, as you are about to see, is getting right up in Mercedes' face. The spot, inspired by Goodnight Moon, the 1947 children’s book by Margaret Wise Brown, begins with a series of good nights to the old luxury represented by the Mercedes-Ben S-Class, to conclude to a good morning to the new 2011 Audi A8 flagship sedan. Audi's most technologically-advanced vehicle.
Scott Keogh, chief marketing officer, Audi of America said:
“Research shows that consumer impressions are based in nostalgia and formed at a very young age. In ‘Goodnight’ Audi taps into these memories to break through the nostalgia and re-establish what it means to achieve luxury. Today’s luxury consumer exists in a world where status is no longer solely defined by tradition, but increasingly by their entrepreneurial accomplishments. As a result, they are seeking out new and more evolved luxury symbols that make them stand out from the crowd.”
Let's see if Mercedes will answer.
Scott Keogh, chief marketing officer, Audi of America said:
“Research shows that consumer impressions are based in nostalgia and formed at a very young age. In ‘Goodnight’ Audi taps into these memories to break through the nostalgia and re-establish what it means to achieve luxury. Today’s luxury consumer exists in a world where status is no longer solely defined by tradition, but increasingly by their entrepreneurial accomplishments. As a result, they are seeking out new and more evolved luxury symbols that make them stand out from the crowd.”
Let's see if Mercedes will answer.
Labels:
Tvc
Volkswagen | 24h Tremblant
The 24h of Tremblant is a fun and festive event for the benefit of sick and at risk children. But once the cold night arrives, it feels a lot less festive. So Volkswagen found a way to warm things up with some words of encouragement for the participants.
Advertising Agency: Palm + Havas, Montréal, Canada
VP Creative: Pascal De Decker
Creative Director: Stuart Macmillan
Art Director: Steve Pépin
Copywriter: Mathieu Bouillon
Agency Producer: Lisa Arduini
Account Service: Marc Gagnier, Céline Chouéri, Claudianne Godin, Karine Day
Director: Kim Nguyen
Producer: Alex Sliman
Offline Editing: Shed
Colorisation: Vision Globale
Online Editing: Vision Globale
Music: Apollo Studios
Sound: Sonart
Published: January 2011
Advertising Agency: Palm + Havas, Montréal, Canada
VP Creative: Pascal De Decker
Creative Director: Stuart Macmillan
Art Director: Steve Pépin
Copywriter: Mathieu Bouillon
Agency Producer: Lisa Arduini
Account Service: Marc Gagnier, Céline Chouéri, Claudianne Godin, Karine Day
Director: Kim Nguyen
Producer: Alex Sliman
Offline Editing: Shed
Colorisation: Vision Globale
Online Editing: Vision Globale
Music: Apollo Studios
Sound: Sonart
Published: January 2011
Labels:
Ambient
Thursday, 13 January 2011
Kate Moss for Balmain in Antony's "Everglade"
Inez van Lamsweerde and Vinoodh Matadin took a secret video of Kate Moss while they were shooting her for the new campaign of Balmain. They add various surreal animations and the brilliant music of Antony & the Johnsons.
Labels:
Film
Wednesday, 12 January 2011
Google Science Fair competition
Introducing the world's first online global science competition, the Google Science Fair! Google has partnered with CERN, LEGO, National Geographic and Scientific American to create a new kind of online science competition that is more global, open and inclusive than ever before. Students aged 13 - 18 from around the world are invited to enter and compete for awesome once-in-a-lifetime experiences, scholarships and real-life work opportunities. Sign up today at google.com/sciencefair.
Labels:
competitions,
Online
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