Thursday, 10 February 2011

Vodafone Double Rainbow

VERY Funny!!!

Paul 'Bear' Vasquez, the king of doubles (YouTube sensation 'Double Rainbow') sees doubles everywhere in Vodafone's spot for the promotion of its Double Back offer.



Advertising Agency: Colenso BBDO, New Zealand

Monday, 7 February 2011

Audi Super Bowl 2011: Luxury Prison

Audi tries hard to prove that Mercedes especially and all that the star on the hood reflects is a thing from a past. The old luxury. Audi is the new luxury. A modern one.

Prior to the Super Bowl, and the A8 “Release The Hounds” commercial, Audi released two videos set in a “Luxury Prison” in order to built the story. In the first 3 minutes video we see rich guys, representing the old school, trying to startle young rich kids. In the second video Kenny G uses his saxophone to calm down the inmates. The third video is the Super Bowl spot.

Great work from Venables Bell & Partners. They've created an integrated campaign, using TV, a twitter competition, and a luxury estate sale where they are auctioning off old luxury items in exchange for new one.

The Startled Smart video:


Kenny G Riot Suppressor video:


Release the Hounds Super Bowl video:



Advertising Agency: Venables Bell & Partners

Big Pond Adelaide Film Festival

Clemenger BBDO in Adelaide, transformed a bus shelter into the world's smallest movie theatre, to promote the upcoming BigPond Adelaide Film Festival. The mini cinema features authentic theatre seating, curtains and a projector showing screenings each evening at 9pm.



Advertising Agency: Clemenger BBDO Adelaide
Art Director / Copywriter: Amy Weston
Creative Director: Geoff Robertson
Creative Director: Greg Knagge
Art Director: Dave Lawson
Producer: Michelle Treloar
Producer: Kirsty Allison
Account manager: Ana Coelho
Country: Australia

Stella Artois Super Bowl Ad with Adrien Brody

Stella Artois’ first Super Bowl spot features Adrien Brody. In the spot that is part of the campaign "She Is a Thing of Beauty", Brody plays plays a crooner in an underground jazz club in the early '60s. Although the club is packed with gorgeous women, he sings only for Stella Artois.



Advertising Agency: Mother

Bridgestone Super Bowl 2011: Carma, Reply All



Sony Ericsson Xperia PLAY: Android's surgery


The first commercial of the new Sony Playstation phone, called "Xperia Play".
The game is on and Android needs a couple of thumps to start playing. Since these is an illegal operation, the surgery is done in a dirty back-alley. We are used to extreme spots for the Playstation series and this spot is without question a worthy one for the Playstation phone.





Friday, 4 February 2011

Making Future Magic: iPad light painting

This is at least an impressive project.
Dentsu London used photographic and animation techniques that were developed to draw moving 3-dimensional typography and objects with an iPad.  In dark environments, they played movies on the surface of the iPad that extrude 3-d light forms as they move through the exposure. Multiple exposures with slightly different movies make up the stop-frame animation.





Making Future Magic: iPad light painting from Dentsu London on Vimeo.


More info about this project here.

Advertising Agency: Dentsu London
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