Mercedes: Key to Viano

For their customer Mercedes-Benz Vans, Lukas Lindemann Rosinski implemented an interactive outdoor event on Wall AG's digital advertising displays in Berlin underground station Friedrichstrasse, which blurred the line between classical outdoor advertising and interactive entertainment. Under the slogan "Key to Viano", passers-by were offered the unprecedented opportunity to control digital advertising displays using their own remote car keys.

In charge of project at Mercedes-Benz Vans:
Marketing: Nicolai Berger
Advertising: Till Wartenberg

In charge of project at LLR:
Management Creation: Arno Lindemann, Bernhard Lukas
Creative Director: Markus Kremer, Thomas Heyen
Creation: Teja Fischer, Moritz Frehse, Tobias Schröder
Consultants: Jascha Oevermann, Gero Quast

In charge of project at WallDecaux:
Askan Lerche, Nadja Vogel

Content Production:
Director: Tibor Glage
Producer: Henrike Boege, Martin Schoen
Film Production: Markenfilm Crossing
Post Production & Animation: Liga_01 | Hamburg
Producer: Alexander Schillinsky, Pablo Bach
Technical Implementation: Freshlabs GbR -- Carsten Schwiering, Tim Isenheim

Durex: banned ad

Don't raise a criminal. Use Durex. For your protection. And ours.

Chrysler: Clint Eastwood - It's Halftime in America (Super Bowl 2012)

Clint Eastwood narrates a parallelism of the Super Bowl halftime and America's economy halftime, Detroit's and Chrysler's. We hear Eastwood saying: "This country can’t be knocked out with one punch. We get right back up again, and when we do the world is going to hear the roar of our engines. Ya, it’s halftime in America, and our second half is about to begin."

Agency: Wieden+Kennedy, Portland,
Executive creative directors: Mark Fitzloff, Susan Hoffman
Creative directors: Aaron Allen, Micahel Tabtabai, Joe Staples
Copywriters: Kevin Jones, Smith Henderson, Matthew Dickman
Art director: Jimm Lasser.
Filming: David Gordon Green

Field Notes: Red Blooded for Valentine's Day

A lovely and heart-warming video for the launch of Field Notes' Red Blooded notebook. Really great work.


Field Notes: Red Blooded from Coudal Partners on Vimeo.

Samsung Galaxy Note: Thing Called Love (Super Bowl 2012)

The well known waiting line of Apple funboys and fungirls is here again. The poor things waiting and missing the big game, learn once more that the next big thing is already here. Samsung makes fun of them once more and this time on Super Bowl.

Bud Light: "Here We Go" Rescue Dog (Super Bowl 2012)

Another funny dog in a Super Bowl ad. At least Bud Light goes further than just sell the product and for every 'like' Weego receives in their Facebook page they will donate $1 (up to $250,000) to Tony La Russa's Animal Rescue Foundation, ARF.



Agency: mcgarrybowen

La Republica: Dlima, Gadafi, Messi

"Life has unexpected turns. Follow it every day with La Republica's new App"

Advertising Agency: Publicis Impetu, Montevideo, Uruguay
Creative Directors: Mario Taglioretti, Esteban Barreiro
Art Directors: Juan Roldos, Diego Paz
Copywriter: Diego Paz, Juan Roldos
Published: July 2011