Wednesday, 14 March 2012

GUINNESS: Round up your mates for a GUINNESS on St Patrick's Day

English humour at its best. Guinness celebrates St Patrick’s Day (March 17). A sheep dog is trying to herd seven men to a Guiness serving pub. The obstacles are a television, an Indian restaurant and three girls on a dance floor.





Agency: AMV BBDO, London

Berlin Philharmonic: Closer

Wonderful print campaign for the Berliner Philharmoniker.
The copy reads "Closer to the classical."
 





 
 Advertising Agency: Scholz & Friends, Berlin, Germany
Photographer: Bjoen Ewers
Via: copyranter

Wednesday, 7 March 2012

PPC Cement: Rapunzel


Advertising Agency: The Jupiter Drawing Room, Johannesburg, South Africa
Chief Creative Officer: Brad Reilly
Creative Director: Tim Beckerling
Copywriter: Voet Sack
Art Director: Voet Sack
Agency Producer: Manuel Lopes
Photographer: Jason Robinson
Published: March 2012

DollarShaveClub.com: Our Blades Are F***ing Great

This razor blade spot is definitely going viral.

Hubba Bubba: Locness, Santa, Trojan Horse

A new set of print ads for Hubba Bubba on the same concept. See the 2010 set here.



Advertising Agency: Gitam BBDO, Tel Aviv, Israel
Chief Creative Officer: Guy Bar
Executive Creative Director: Shani Gershi
Creative Director: Karmel Abuzalaf
Copywriter: Arnon Rotem
Art Director: Eitan Cohen
Illustrators: Miriam Moshinsky / hooligans.co.il
Account Executives: Yuval Vaingast, Yael Meltzer, Aviya Sagie
via

Monday, 5 March 2012

The Guardian: Three Little Pigs

BBH created a great campaign for The Guardian to promote Guardian's open journalism. The story of the three little pigs covered today by print, digital and social media.



Creative Agency - BBH
Creative Director: David Kolbusz
Creative Team: Matt Fitch & Mark Lewis
Producer: Davud Karbassioun
Production Assistant: Genevieve Sheppard
Head of Strategy: Jason Gonsalves
Team Director: Ngaio Pardon
Team Manager: Alex Monger
Team Assistant: Katie Burkes

Friday, 2 March 2012

JESS3: The Practitioner's Guide to Creating Content Like a Publisher

In 2007, Scott Gant declared: we’re all journalists now. Now, five years later, being a lone journalist is not enough. For brands and organizations to remain relevant in the news cycle and with their audiences, becoming well-oiled publishing machines is a necessity.

In this presentation, JESS3 co-founder and President, Leslie Bradshaw, shares her insights on how to approach the monumental task of creating around-the-clock content for an always-hungry digital world. Her three-tiered approach to content creation is the secret sauce: content that is pre-made for day-to-day, ready to wear for week-to-week and bespoke for a larger impact.

Originally presented for the Mediabistro Social Media Boot Camp seminar "Storytelling Through Social Media" on March 1, 2012.



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