Tuesday, 10 April 2012
TicTac: Flashmob
That's a different flashmob. The don't dance. They don't sing. They just faint. All of them. Just from a single bad breath. Funny.
Labels:
Ambient,
guerrilla marketing
Friday, 6 April 2012
Nike Free: I Would Run To You
This story will surely remind you a 2009 Cannes' gold winner spot. In Nike's spot we see two lovers running across USA to meet each other. They are singing some funny lyrics, the guy gets in the hospital because he can't keep up to the pace and the woman finds him there to end the little story and promote Nike Free Run+ 3. A social media campaign that will challenge runners to test their strength by singing to a special “Nike Free Running Karaoke” mix, debuts next week.
The spot is easy to watch, funny in some points but too "American" for me.
Those who missed the awarder "Love Distance" spot can watch it after Nike's. Which one do you like?
Advertising Agency: W+K Portland
LOVE DISTANCE / SAGAMI RUBBER INDUSTRIES / CONDOMS
Advertising Agency:GT Tokyo, JAPAN
Labels:
Cannes 2012,
Film,
Tvc
Stop The Traffik: Girls going wild in red light district
A lot of girls working in Amsterdam's Red Light District are victims of human trafficking. The following ambient campaign surprised a lot of people and delivered the message. It will surprise you too.
Learn more at http://www.stopthetraffik.org/
Agency: Duval Guillaume Modem
Learn more at http://www.stopthetraffik.org/
Agency: Duval Guillaume Modem
Labels:
Ambient,
Public interest
Thursday, 5 April 2012
Hennessy: Wild Rabbit
What's your wild rabbit? Droga 5 has made a wonderful campaign for Hennessy Cognac.
Find your limits, your wild rabbit inside you, like world champion boxer, politician and businessman Manny Pacquiao, winning musician, lyricist and poet Erykah Badu and film-making visionary and philanthropist Martin Scorsese did.
Also visit the site neverstopneversettle.com because it is absolutely stunning.
Agency: Droga5 NY
Creative Chairman: David Droga
Executive Creative Directors: Ted Royer / Nik Studzinski
Creative Directors: Maja Fernqvist / Joakim Saul
Copywriter: Feliks Richter
Art Director: Alexander Nowak
Designer: Ryan Hoelting
Head of Integrated Production: Sally-Ann Dale
Executive Producer: Ben Davies
Agency Producer: Maggy Lynch
Senior Print Producer: Jeannie O'Toole
Head of Strategy: Jonny Bauer
Account Director: Steven Panariello
Find your limits, your wild rabbit inside you, like world champion boxer, politician and businessman Manny Pacquiao, winning musician, lyricist and poet Erykah Badu and film-making visionary and philanthropist Martin Scorsese did.
Also visit the site neverstopneversettle.com because it is absolutely stunning.
Agency: Droga5 NY
Creative Chairman: David Droga
Executive Creative Directors: Ted Royer / Nik Studzinski
Creative Directors: Maja Fernqvist / Joakim Saul
Copywriter: Feliks Richter
Art Director: Alexander Nowak
Designer: Ryan Hoelting
Head of Integrated Production: Sally-Ann Dale
Executive Producer: Ben Davies
Agency Producer: Maggy Lynch
Senior Print Producer: Jeannie O'Toole
Head of Strategy: Jonny Bauer
Account Director: Steven Panariello
Labels:
Integrated,
Print,
site,
Tvc
Wednesday, 4 April 2012
Magnum: Pleasure Hunt 2
The sequel to last year's Magnum game has a few additions that makes it worth playing. Check the video below then go to http://pleasurehunt2.mymagnum.com/ and try it for yourselves.
Agency: Lowe Brindfors
Creative Director: Patrik Westerdahl and Petter Lublin
Copywriter: Henrik Haeger
Web Designer: Ellinor Bjarnolf and Rasmus Sjöborg
Strategy Director: Oscar Erlandsson
Account Director: Tina Jarlerud
Digital Producer: Lisa Flacké and Sofia Jönsson
Account Manager: Jessica Nordlund and Emma Branting
Technical Producer: Tobias Löfgren
Production: B-Reel/B-Reel Films
Sound: Plan8
Agency: Lowe Brindfors
Creative Director: Patrik Westerdahl and Petter Lublin
Copywriter: Henrik Haeger
Web Designer: Ellinor Bjarnolf and Rasmus Sjöborg
Strategy Director: Oscar Erlandsson
Account Director: Tina Jarlerud
Digital Producer: Lisa Flacké and Sofia Jönsson
Account Manager: Jessica Nordlund and Emma Branting
Technical Producer: Tobias Löfgren
Production: B-Reel/B-Reel Films
Sound: Plan8
Labels:
game,
interactive,
Online,
site
Thursday, 29 March 2012
NSPCC: THE $#*! KIDS SAY
Very good video for NSPCC's children help line. The kids are perfect in their roles.
Labels:
Public interest,
Tvc
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