Traffic Police Mumbai: Falling hoarding

Cool way get the message about the importance of seat belts through.

Credits:

Advertising Agency: Draftfcb+Ulka, Mumbai, India
National Creative Director: Ks Chakravarthy
Creative Director: Kartik Smetacek
Art Director: Sandeep Urane
Copywriters: Ashish Thakur, Ishrath Nawaz
Associate Creative Director / Art Director: Devendra Mankame
Photographer: Rajdatta Ranade
Published: June 2012
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Enersur GDF Suez: Leaving the light off

A book that you can only read in the dark. Nice way to grab the kids' attention about the importance of saving energy.

Advertising Agency: JWT, Lima, Peru
Creative Directors: Fernando Iyo, Javier Graña
Art Directors: Renzo Sanguinetti, Aaron Padin
Copywriter: Jerónimo Pimentel
Illustrator: Diana Aguilar
Photographer: Juan Pablo Aragón
Additional credits: Juan Pablo Peschiera, Luis Vega, Pedro Molina, Sergio Franco
Published: February 2012
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Perrier: The Drop

A single drop of Perrier saves the world from meltdown.

Agency : Ogilvy & Mather
Head DC : Chris Garbut
DC : Thierry Chiumino
Creative team : Baptiste Clinet, Nicolas Lautier, Florian bodet
Head Tv Prod & Tv Prod : Laure Bayle - Aurélie Appert
Production : 75
Director: Johan Renck
Producer : Annabelle Fournier
Head of Production : Jeanne Marie De la Fontaine
Set Designer : Jan Houllevigue
Editing : Danny Tull
Post-Producer : Sandrine Demonte
Music: Grabuge Productions - Jerome Hatchuel
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Team Mikros image
Head of VFX : Julien Meesters
Executive Vfx producer : Fabrice Damolini
VFX Producer : Malica Benjémia
VFx Lead & Flame Artist : Stéphane Allender
Vfx CG Lead : Alain BOUTILLIER
Flame : Yves Delforge
FX : David ROUBAH
Modeling : Vincent VOETGLIN
Tracking : Lorenzo VERACINI, Yvan Galtier
Animation : Marie CELAYA
Lighting/Compo : Mathias BARDAY, Olivier MITONNEAU
Clothes : Frank BOUTRY
Colorist : Sébastien Mingam
Flame Assistant : Jao M’Changana

Bradesco: Fake Ad

Unexpected and convincing. The user reeds an iPad version of a car magazine and when he gets in Bradesco's ad and slides his finger to turn the page, the car crashes into the left side of the screen.



Advertising Agency: AlmapBBDO, Sao Paulo,
Chief Creative Officer: Luiz Sanches

Creative Director: André Kassu, Marcos Medeiros
Art Director: André Leotta, Pedro Sampaio
Programming: The Good Fellas
Technology Director: Fernando Boniotti
Account Manager: Wilson Pereira, Fábio Akimura, Beatriz Almonacid
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Corny: Me so Corny

Crazy. Funny. Love it. "How bizarre in a bar" from Fitzroy is a hell of a way to launch a product. The song "Me so corny" is available for download as ringtone from Corny's Facebook page

Advertising agency: Fitzroy

Vapona: Stop trying

What is great about these ads is that they are so damn true. Summer in Greece is an endless men vs mosquitoes/flies battle.

Advertising Agency: Herezie, Paris, France
Creative Director: Andrea Stillacci
Copywriter: Daniel & Mattia
Art Director: Daniel & Mattia
Illustration: Daniel & Mattia
Head of planning: Luc Wise
Print producer: Capucine Lhermitte

Samu Social: Stop the Nightmare

1 in 3 homeless women are victims of rape. To address the problem and keep the women's emergency shelter open, Publicis Conseil, Paris made this film to urge people to sign a petition.

Advertising Agency: Publicis Conseil, Paris
International Creative Director: Véronique Sels
Art director: Bastien Grisolet
Copywriter : Véronique Sels
Agency Producer: Timothe Rosenberg , WAM, Paris
Production: Quad, Paris
Director: Frédéric Schoendoerffer
Producer: Martin Coulais
Editor: Stephane Couturier
Post Production: Digital District, Paris
Sound Producer: Olivier Guillou
Composer: Bruno Coulais
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