Lurpak: Weave your magic

I love the work The Mill did on the new Lurpak film. A cook weaves magic in her kithcen and with the help of cinematic close-ups, slow motion shooting and the voice of Rutger Hauer, we believe we can actually do magic in our kithcen too by using the right ingedients.

Credits:
Advertising Agency: Wieden + Kennedy, New York, USA
Executive Creative Directors: Tony Davidson, Kim Papworth
Creative Directors / Art Directors / Copywriters: Dan Norris, Ray Shaughnessy
Agency Producer: Matthew Ellingham
Account Supervisors: Helen Foulder, Will Acha
Producer: Zeno Campbell-Salmon
Director: Scott Lyon
Editor: Art Jones
Sound Design/Arrangement: Aaron Reynolds At Wave
Post Production: The Mill
Music: Alex Baranowski
Account Manager: Angharad Thomas
Planner: Jennifer Lewis
Director Of Photography: John Mathieson
Editing Company: Work Post
Production Company: Outsider London

Discovery Channel Shark Week 2013: Snuffy the Seal

Shark Week. It's a bad week to be a seal. Snuffy the Seal gets rescued but things are going to change... Awesome and effective ad from Discovery Channel for the promotion of its whow Shark Week on August 4.

more info here

MTV Mobile: GIF me more

Buzzman, created 2 films for MTV Mobile for the Gif Me More campaign. The two films: “Gif me more Silence” and “Gif me more Life”, addresses in a reflective and poetic way, two of the main issues that young people face today: the fear of missing out and the burden of living up to expectations and role models.

Gif me more Life from Bill Kalagan on Vimeo.

Gif me more Silence from Bill Kalagan on Vimeo.

Credits:

Advertising Agency: Buzzman

Amstel: Wardrobes for Smartphones

A wardrobe for mobile phones so you can enjoy your free time really free without your work and social media interfering. A nice move by Amstel in Bulgaria who managed to connect with their target group and not just sample a few beers.



Credits:
Advertising Agency: NEXT-DC, Sofia, Bulgaria
Creative Directors: Momchil Zakhariev, Maria Todorova
Art Director: Evgenia Nikolova
Copywriter: Momchil Zakhariev
Head of Digital: George Yanakiev
Account Management team: Dessy Vekilska, Hristo Petkov, Monika Simeonova

SIX inc: a New Creative Engagement Agency by Hakuhodo

Digital Agency Hakuhodo was the first-ever Japanese agency to be named “The Most Awarded Agency in Digital in the World” in The Gunn Report 2012.

SIX inc. was founded by six creative directors of Hakuhodo: Takashi Nozoe, Tsubasa Oyagi, Keiichi Motoyama, Taku Tsuboi, Jin Saito and Takayuki Hino.

Corporate logo design： StormStudios&Peter Curzon

Their vision is “to create a new bond between brand and users.” Each letter of “SIX” stands for their values towards creativity: S for “SYNC” to manifest synchronicity with the times; I for “IGNITE,” to give inspirations or stimulate emotions; and X for “EXPLORE,” to go on an endless journey to open new dimensions of communication. The name “SIX” is derived from various elements including the “small-world phenomenon,” the principle that any two individuals can be connected in a maximum of six steps; the “sixth sense,” the extrasensory perception that goes beyond the five senses; and the “six days of creation,” that God created the universe in six days.

We are all familiar with their incredile work. Just a few examples...







View more at http://sixinc.jp/work/ 

Giffgaff: Don't Be Scared

Helpful zombies. That's new. Fallon London created a 3 minutes short film for the mobile network Giffgaff to illustrate that you don't have to be scare of this new way of doing mobile. It's just that at Giffcaff they do things differently. The walkind dead are here to prove it.



Credits:
Advertising Agency: Fallon London
Production: Partizan London

Hellmann's: Food slot

Ogilvy Brazil, created a Food Slot machine that proves that Hellmann's goes with anything. Users pulled the lever and got one recipe out of 280 combinations along with a fresh food sample. Impressive work. It must have been very difficult to pull this through.



Advertising Agency: Ogilvy, Brazil