Honda: An impossible made possible

If you love illusions then you will love this new spot for the Honda CR-V 1.6 i-DTEC Diesel. A car that is big enough but due to its diesel engine and the ingenuity of Honda engineering, manages to be fuel efficient. An impossible task made possible.

Credits:
Advertising agency: Mcgarrybowen London
Executive creative directors: Paul Jordan, Angus Macadam
Copywriter: Richard Holmes
Art director: Remco Graham
Executive planning director: Kevin Chesters
Planner: Max Kennedy
Agency producer: Richard Firminger
Production company: Gorgeous
Director: Chris Palmer
Editor: Paul Watts
Colourist: Seamus O’Kane, The Mill
VFX: Tom Sparks
Audio post-production: Parv Thind Wave

Google Earth: Saroo Brierley - Homeward Bound

The amazing true story of Saroo Brierley will make you cry. He was lost at the age of 5 after falling asleep on a train waiting for his brother. He lost his Indian family then and he was adopted by an Australian family. He searched for 25 years for his family but since he had only visual memories of the place he grew up he was actually searching for a needle in a haystack.

Then he found Google Earth and started his search from the train station. He searched and searched through India using Google Earth and finally he found the town he grew up. He went there and he fould his home and his family.

Carrie: Telekinetic Coffee Shop Stunt

Extremely well done telekinetic prank for the upcoming remake of 1976 classic movie Carrie, makes unsuspecting coffee shop clients scream with terror in their eyes. It is very entertaining to watch this girl who is upset because someone spilled her drink over her, starting to losing it and going telekinetic. Fake walls, remote control tables, books with springs and pulleys were placed in a way that made the whole experience for the customers as real as it could get. Enjoy!

MTV: Gif Me More Power

MTV Mobile gives you the abitily to create your own TV spot and 140 characters to say whatever you want to the world. Enter www.GIFMEMOREPOWER.com  write 140 characters, choose the music you want and select from almost a thousand video sequences, those you want to see in your spot. You can share it and submit it for voting.

To promote this initiative and inspire the millenials, Buzzman created examples of messages focusing on four themes: bravery, freedom, friendship and love.

Credits:
Advertising agency: Buzzman

Johnnie Walker: From the Future

The new global integrated campaign for Johnnie Walker aims to "revitalise 'Keep Walking' for a new generation of drinkers in a rapidly changing world". A message from the future, a message from the oldest and successful you to the younger you who work as an unappreciated slave, trying to inspire you not to give up on the current you.



Credits:
Advertising Agency: BBH, London, UK

Vitamilk: Dead batteries charging smartphones

1500 used batteries have still enough energy to charge 140 smartphones. Vitamilk, the leading soymilk brand in Thailand with the help of BBDO and Proximity Thailand made a smartphone recharging station using dead batteries to point out the belief of Vitamilk that there is always power within us to recharge. The station was placed in a shopping mall for two months and helped gather thousands of dead batteries and give back 3,328 hours of talk time.

Credits
Agency: BBDO PROXIMITY THAILAND

BOX: One-of-a-kind projection mapping onto moving surfaces

A truly magnificent piece of work, exploring the synthesis of real and digital space through projection-mapping on moving surfaces. The short film documents a live performance, captured entirely in camera. Bot & Dolly produced this work to serve as both an artistic statement and technical demonstration. It is the culmination of multiple technologies, including large scale robotics, projection mapping, and software engineering.

Next level visual and interactive designer GMUNK has a detailed presentation about the project here.

Credits:
Production Company: BOT & DOLLY
Executive Producers: Bill Galusha, Nick Read
Executive Creative Director: Jeff Linnell
Creative & Technical Director: Tarik Abdel-Gawad
Design Director: Bradley G Munkowitz
Lead Graphic Designers: Bradley G Munkowitz, Jason English Kerr
3D Artists: Scott Pagano, Bradley G Munkowitz, Jason English Kerr, Conor Grebel
2D Artists: Conor Grebel, Ben Hawkins, Pedro Figuera
Director of Photography: Joe Picard
Lighting Designers: Joe Picard, Phil Reyneri
Projection / Touch Designer: Phil Reyneri
Robotics Animation: Tarik Abdel-Gawad, Brandon Kruysman, George Banks, Michael Beardsworth
Robotics Operator: Michael Beardsworth, Brandon Kruysman
Prop Fabrication: Matt Bitterman, Ethan Dale
Script Supervisor: Ian Colon
Sound Engineers: Joe Picard, Michael Beardsworth
PAs: Sean Servis, Dakota Smith, Nico Mizono, Eric Wendel, Patrick Walsh
Editors: Ashley Rodholm, Ian Colon
Music / Sound Design: Keith Ruggiero
Sound Mix: Joel Raabe
Performers: Tarik Abdel-Gawad, Iris, Scout