Nørregade: Goth

Goth, candies, a happy mouth and an Epica Award. A wonderfull commercial from LoweFriends in Denmark for Nørregade candies with a goth girl who cannot make herself stop smiling and starting to think fuck I can't smile cause I'm a goth girl but this candy is so great.

Credits:
Client: Nørregade
Agency: LoweFriends
Copywriter: Hans-Henrik Langevad
Art Director: Mads Kold
Production Company: Parafilm
Director: Michael Toft
Production Company Producer: Julie Mølsgaard

Tullamore Dew: The Parting Glass

The best whiskey film of the year comes from Tullamore Dew Irish Whiskey. Authentic and with a clever ending. We see four mates walking on an Irish grassy hillside on a rainy day to reach a stone church. They have glasses and a Tullamore Dew with them. They drink the whiskey in the cemetary outside the church while they sing an Irish folk song named "A Parting Glass" to honor one of their friends. The song was recorded inside the church. I'm not going to tell you the end. Just watch it!

Credits:
Advertising agency: Opperman Weiss, New York
Director: Laurence Dunmore of RSA Films and DP Alex Melman 

Beldent: Almost identical

You look better when chewing gum. At least this experiment from Del Campo Nazca for Beldent Gum (the Argentine version of Trident) is trying to prove. They took identical twins, gave one of them to chew gum and asked visitors of the Buenos Aires' Museum of Contemporary Art to answer questions like which one of the twins had more friends, had great sex, is more like to give an employe a raise, etc. From the 481 participants, 73% voted for the twins that chewed gum.

I love the work of Del Campo Saatchi & Saatchi. See more of their work here.

Credits:
Title: "Casi Identicos"
Advertising Agency: Del Campo Saatchi & Saatchi
Directores Generales Creativos: Maxi Itzkoff / Mariano Serkin
Directores Creativos: Matias Eusebi / Ammiel Fazzari / Juan Pablo Lufrano / Ariel Serkin
Productores por agencia: Adrian Aspani / Consuelo Gimenez Uriburu
Directora de cuentas: Ana Bogni
Ejecutiva de cuentas: Oriana San Martin
Planner: Regina Campanini
Productora: Agosto Buenos Aires
Directores: Diego & Vladi
Productor ejecutivo: Luli Krämer
Postproductora: La Posta
Productora de sonido: Tres Sonido
Productora de música: Circle of sound
Responsables por el cliente: Sebastian Genesio, Diego Serantes, Maximiliano Diaz, Victoria Feu, Angeles Curia.

Kmart: Show your joe

A controvesrial spot from Kmart showing men with boxers and tuxedos from the waist up playing jingle bells tune with their balls. I think it's funny but it has started a debate on their facebook page. Do you find it funny or offencive?

Lidl: Dill

Lidl took Stockholm by surprise with this wonderfull stunt. They created a pop-up restaurant with a Michelin-chef for 3 weeks and people fully booked it from day one. They enjoyed the excellent food but they didn't know that all the ingedients came from Lidl.

Lidl Dill 60s from Colony on Vimeo.

Credits:
Advertising Agency: Ingo
Production Co/Director: Acne/Marcus Svanberg

Mobile is eating the world

A presentation full of useful facts about the mobile ecosystem.

2013 11 mobile eating the world from Benedict Evans

Volvo Trucks: The Epic Split feat. Van Damme

Epic Volvo stunt with Jean-Claude Van Damme performing his famous split between two reversing Volvo trucks. What a great way to highlight the precision and directional stability of the new Volvo Dynamic Steering -- a world first technology that makes the new Volvo FM easier to drive.

Credits:
Directed by Andreas Nilsson
Soundtrack by Enya: Only Time