Insights and trends delived from SXSW. From personal data ownership and anti-social media to cryptocurrency and earned media planning, this presentation from Cake Group worth the read.
Tuesday, 1 April 2014
Monday, 31 March 2014
PlayStation: Shock Belgium
Would you put your fingers in an electrical socket? Chances are you would if you wanted to win the new inFAMOUS: Second Son game for Playstation and have a little bit of fun doing it.
Playstation in Belgium, created an installation where you inserted two fingers in a socket and had to stand the electrical shock for 5 seconds to win.
Credits:
Advertising Agency: TBWA
Playstation in Belgium, created an installation where you inserted two fingers in a socket and had to stand the electrical shock for 5 seconds to win.
Credits:
Advertising Agency: TBWA
All Facebook Image Dimensions infographic
A very useful infographic by Jon Loomer with all the dimensions you need in order to optimize your Facebook timeline, posts and ads.
![facebook image dimensions timeline newsfeed posts ads All Facebook Image Dimensions: Timeline, Posts, Ads [Infographic]](https://lh3.googleusercontent.com/blogger_img_proxy/AEn0k_tawvMxheTRmQItlCKm2rEKkWL6Mpx2yzMdbaqFRWiNxRp21_EHNxW5sS2S35STCRelcaFTQxbIad-gb_1koK6W67odwPDldIWrRCo1gZALQbKWwzhdt_WtgDK6OtWoGa1N6zReIdJeaB0pxne9iYkU5YAQ29SIYSReFOtS7Ex2fg55nJo44OiB2sLYz3MsfsE=s0-d "All Facebook Image Dimensions: Timeline, Posts, Ads [Infographic]")
Courtesy of: JonLoomer.com
Wednesday, 26 March 2014
Dissolve: This Is a Generic Brand Video
If you work in advertising then you'll find this very funny and true. This is a generic brand video made of stock footage by Dissolve that mocks all corporate advertising videos. Full of advertising cliches, the video is based on "This is a generic brand video" by Kendra Eash. Enjoy!!
Credits:
Video: Dissolve Footage
Narrated by Dallas McClain
Music: "Piano Work 02" by rysktchkw
Credits:
Video: Dissolve Footage
Narrated by Dallas McClain
Music: "Piano Work 02" by rysktchkw
Thursday, 20 March 2014
Rushes: Tiny Worlds
Imagine tiny worlds come to life under our feet. The CG team at Rushes made just that with this very interesting and humorous trilogy.
Credits:
Agency: Rushes, London
Executive Producer: Norra Abdul Rahim
Producer: Caroline Laing
Production Assistant: Alexina Davidson
Head of CG: Andy Nicholas
Lead CG: Andy Hargreaves
Director: Chris Hutchison
CG Artists: Chris Hutchison, Craig Travis, David Drese, Liam Hoflay, Andrea Scibetta, Nimesh Patel
Nuke: Noel Harmes
Flame: Martin Goodwin
Sound Design: Tom Martin @ Mcasso
Credits:
Agency: Rushes, London
Executive Producer: Norra Abdul Rahim
Producer: Caroline Laing
Production Assistant: Alexina Davidson
Head of CG: Andy Nicholas
Lead CG: Andy Hargreaves
Director: Chris Hutchison
CG Artists: Chris Hutchison, Craig Travis, David Drese, Liam Hoflay, Andrea Scibetta, Nimesh Patel
Nuke: Noel Harmes
Flame: Martin Goodwin
Sound Design: Tom Martin @ Mcasso
Pampers Daipers: ZZZ Radio
A radio station that airs only white noise is a brilliant idea from Ace Saatchi & Saatchi Manila for Pampers Diapers. It is scientifically proven that white noise has sleep-inducing effects on babies. Since radio static is white noise Ace Saatchi & Saatchi Manila reinvented how radio can be used and made 99.1FM "ZZZ Radio". They helped babies to sleep and let moms take it to social media and gain the impressive 2011% increase in engagement.
Credits:
Advertising Agency: Ace Saatchi & Saatchi Manila
Credits:
Advertising Agency: Ace Saatchi & Saatchi Manila
Wednesday, 19 March 2014
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