Monday 5 July 2010

Kit Kat

Έτσι, σπάστε την τη ρημαδοβουβουζέλα πια.



Advertising Agency: JWT Brussels, Belgium
Creative Director: Jean-Luc Walraff
Art Director: Cédric Minot
Copywriter: Jurgen Verbiest
Photographer: Antoine Melis
Published: June 2010

Video Buster mailorder video shop

Μηδενικό Budget, ευρηματική ιδέα.

 


Advertising Agency: Grey G2/Group, Düsseldorf, Germany
Chief Creative Officer: Per Pedersen
Creative Director: Jörn Sonnenberg
Art Director: Dennis Wolf
Copywriter: Susanne Dupon, Sascha Dreschinski
Account Executive: Stephan Klotzbach, Petra Peters
Agency Producer: Christian Käutner
Production: Peter Engel, Mathias Renner, Noyan Özok
Cutter: Dieter Reit
Sound Designer: Sebastian Steiner
Animation: Simon Hallmann
Published: January 2010

Friday 2 July 2010

Anne Frank House: Secret Annex online



An online replica of Anne Frank's Secret Annex has been launched by the Anne Frank House and LBi Lost Boys, allowing people to explore the rooms where Anne Frank hid from the Germans during the Second World War. This interactive experience gives visitors the opportunity to explore the hiding place as it was during the Second World War. They will be able to hear Anne's stories; an extremely powerful and moving testimony of the story of the hiding place. Every year almost 1 million people visit the Anne Frank House in Amsterdam. Now with The Secret Annex Online it will be possible for even more people to experience the hiding place. Online visitors will also be able to explore areas not open to the public, namely Otto Frank's private office and the attic. After Anne Frank was arrested the hiding place was cleared of all furniture. A series of photographs were produced in 1999 recreating what the hiding place would have looked like. LBi has been able to replicate this in the virtual museum

http://www.annefrank.org/en/Subsites/Home/

Scotch Brite / 3M: The lint bus station

The lint bus station


The ordinary fluorescent lamps in City Lights were replaced by blacklight lamps which became a vital part of the idea. In the dark, not only the image became visible to the spectator, the blacklight also created an unusual and unexpected side-effect – dirt such as fluff, dust, lint and animal hair became visible on people’s clothes. The big Scotch-Brite Lint Roller in the foreground reminds us that there’s a simple and effective solution. A clever idea, which makes advertising come alive.

Advertising Agency: Grey G2/Group, Düsseldorf, Germany
Chief Creative Officer: Per Pedersen
Art Director: Alexander Hermann
Copywriter: Sascha Dreschinski
Photographer: Eric Remann
Production: Peter Engel, Mathias Renner
Published: April, 2010

Tuesday 29 June 2010

Hooters Happy Hour: Camouflage

Kαμουφλαρισμένη καταχώριση Hooters. Τι ιδέα!!



Advertising Agency: Ogilvy, Guatemala
Chief Creative Officer: Ramiro Eduardo
Executive Creative Director: Miguel Mayen
Creative Director: Herberth Monterroso
Copywriter: Roberto Gomez
Advertiser’s Supervisor: Javier Morales
Planner: Maria Andrea Salvado
Account Manager: Tete Del Cid
Account Supervisor: Antonieta Contreras
Art Director: Francisco Coutiño

CONSULATE GENERAL OF ARGENTINA IN LOS ANGELES



Title: CRYING
Advertiser/Client: CONSULATE GENERAL OF ARGENTINA IN LOS ANGELES
Product/Service: NEW CINEMA FILM FESTIVAL
Entrant Company: CONILL SAATCHI & SAATCHI Torrance, USA
Advertising Agency: CONILL SAATCHI & SAATCHI Torrance, USA
Creative Credits
Chief Creative Officer: Pablo Buffagni
Creative Director: Mario Granatur
Copywriter: Pablo Buffagni/Benjamin Levy/Abel Gonzalez/Jessica Cuevas
Agency Producer: Lourdes Caballero
Production Company: PARANA FILMS Los Angeles, USA
Director: Sebastian Leda/Francisco D'Amorim Lima
Producer: Laura Castro
Sound Design/Arrangement: Engineer: Jaime Zapatal; Producer: Raquel Ramirez, Tono Studios
Art Director: Martin Donovan/Hernan Ibañez/Veronica Elizondo/Rob Casillas/Tony Rhi
Lighting: Daniel Karp
Post Production: Tunnel Post (Transfer)
Other Credits: Fernando Brun/Martin Yarnezian/Luis Fernandez-Gil

AIDS: THE TOPSY FOUNDATION

Εξαιρετικό.



Title: SELINAH
Advertiser/Client: THE TOPSY FOUNDATION
Product/Service: AIDS FOUNDATION FUNDRAISING
Entrant Company: OGILVY JOHANNESBURG, SOUTH AFRICA
Advertising Agency: OGILVY JOHANNESBURG, SOUTH AFRICA
Creative Credits
Chief Creative Officer: Fran Luckin
Executive Creative Director: Gerry Human
Creative Director: Bridget Johnson
Copywriter: Stephanie van Niekerk
Agency Producer: Lisa Wides/Debbie Dannheisser
Advertiser's Supervisor: Sylvia de Jager
Account Manager: Patience Jolingana
Account Supervisor: Louise Johnston
Production Company: EGG FILMS Cape Town, SOUTH AFRICA
Director: Kim Geldenhuys
Producer: Kerry Hosford
Editor: Kobus Loots
Music: Artist/Title: Leah Siegel, Human
Art Director: Robyn Bergmann/Vidette Kay
Post Production: Black Ginger
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