Harley Davidson: Handlebars Calendar 2010

Challenge
Harley-Davidson Numero Uno Milan wanted the 2011 calendar to be the most amazing, something that really describes Harley-Davidson’s world and feelings.

Idea
We didn’t simply create a calendar, we created a trip experience. We gave our calendar handlebars, landscapes, people’s reactions and a subjective point of view, just to let people imagine the experience of riding a Harley-Davidson for 365 days and get them to realize that a Harley-Davidson is the best point of view you can choose.


Advertising Agency: Grey, Milan, Italy
Executive Creative Director: Francesco Emiliani
Head of Art: Francesco Fallisi
Art Director: Gaetano Cerrato
Copywriter: Francesca Andriani
Junior Art Director: Giovanni Nava
Photographer: Giovanni Santarelli D’Angelo

Droga5: Happy, whatever

Great copy from Droga5. Merry Christmas.

Advertising Agency: Droga5, Sydney, Australia
Art Director / Copywriter: David Nobay

Assamicispagnolli: organization against Aids in Zimbabwe

It may seem like the perfect place in the beginning. Then it all changes.



Agenzia: D'adda, Lorenzini, Vigorelli.
Direttori creativi: Stefania Siani, Federico Pepe.
Copywriter: Valentina Amenta.
Art director: Davide Fiori.

Regista: Manu Gerosa e Salva Muñoz.
Direttore della Fotografia: Nicola Cattani.

Musicista: Luca Será Micheli.
Voce bambino: Federico Felletti

Christmas 2.0 - The modern Story of Nativity

Excentric, a digital company from Portugal, made this nice Christmas story which evolves in our digital age, through Facebook, Twitter, YouTube, Google, Wikipedia, Google Maps, GMail, Foursquare, Amazon...

Victoria’s Secret’s Holiday 2010 TV spot: Angels forever

A hell of a way to start posting today. Enjoy Victoria's Secret angels: Candice Swanepoel, Lily Aldridge, Adriana Lima, Katsia Zingarevich, Erin Heatherton and Chanel Iman.

Martell XO: Party, Piano

Advertising Agency: TBWA / MAP, France
Creative Director: Sébastien Vacherot, Manoëlle Van der Vaeren
Art Director: Nicolas Boyer
Copywriter: Marc Platet
Photographer: Mark Seliger
Art Buyer: Vanessa Barbel

New Straits Times: Exploitation, Riot, Smuggling

Advertising Agency: McCann Erickson, Malaysia
Executive Creative Director: Szu-Hung Lee, Hwa
Creative Director: Jules Tan
Copywriters: Szu-Hung Lee, Primus Nair, Zaidee Zainal, Benjamin Ng
Art Directors: Jules Tan, Jerome Ooi
Agency Producer: Jimmy Ong, Bridget Hong
Photographer: Loh Lin Shan / iRom
Account manager: Alexis Young
Account Director: Andrew Pinto

Media 1: Undeliverable Letter

It is nice to see advertising agencies who try to get themselves into pitches, use their creativity as the medium instead of spamming. See what "Media 1" did in order to get new clients.

Advertising Agency: Demner, Merlicek und Bergmann, Vienna, Austria
Creative Director: Francesco Bestagno
Copywriter: Alexander Hofmann
Art Director: Francesco Bestagno
Graphics: Claudia Strauss
Account Manager: Siegfried Kaufmann

Sanzer hand gel: Doorknob, Phone booth, Subway

Excellent and impactful work. Drives the message through and makes you think twice before touching anything.

Advertising Agency: Chuo Senko, Thailand
Creative Directors: Jak Naiprayoon, Noppadon Shinkhem
Art Director / Copywriter: Noppadon Shinkhem
Producer: Sumith Alansunyaluck
Photographer: Bob Eye View
Digital computer artist: M.A.R.S.
Published: August 2010

Most Contagious Review 2010

Contagious Magazine released their free annual review on trends and technologies. As always, 2010 review is packed with interting articles. According to them, in 2010 the smartest brands realised that the model is not 360, it's 365, moving from campaigns to projects.
You can download it here.

Google Zeitgeist 2010: Year in Review

Google's 2010 recap based on the aggregation of millions of search queries.
You can vist http://www.google.com/press/zeitgeist2010/ and play with the results.

TVN Channel: Shorter commercial breaks

Advertising Agency: Lowe Porta, Santiago, Chile
Executive Creative Director: Kiko Carcavilla
Creative Directors: Cristian Kemp, Sebastián Collantes
Copywriter: Sebastián Collantes, Kiko Carcavilla
Art Director: Cristian Kemp
Account manager: Claudia Delavenne

IKEA Lack Side Table: Pop-up

Creative Director / Copywriter: Kelvin Lai
Art Director: Woody Hu

Migros: Respect nature

"Respect nature and some day nature will return the favor". A nice slogan beautifully visualized by Jung von Matt/Limmat for the Swiss supermarket Migros.



Advertising Agency: Jung von Matt/Limmat, Zürich, Switzerland
Creative Directors: Alexander Jaggy, Michael Rottmann
Copywriter: Livio Dainese
Art Director: Fernando Perez
Production Company: BigFish Filmproduktion GmbH (Berlin)
Film Director: The Vikings
Production Company Producer: Andrea Roman
Agency Producer: Ilonka Galliard
Others: Björn Rühmann (Director), Matthew Branning (Director), Serge Roman (Camera)

Audi: Check-up

Advertising Agency: Impact BBDO, Beirut, Lebanon
Executive Creative Director: Walid Kanaan
Creative Director: Joe Abou-Khaled
Art Director: Georges Kyrillos
Copywriter: Chris Jabre
Photographer: Steve Kozman
Group Account Director: Claude Checrallah
Account Director: Hala Amiouni
Account Executive: Bilal Khalife
Published: December 2010

Leica for the S2 model: Sharpest Details

Advertising Agency: Advico Y&R, Zurich, Switzerland
Creative Director: Christian Bobst
Copywriter: Johannes Raggio
Art Director: Lukas Wietlisbach
Photographer: Luca Schneider
Typographer: Luca Schneider
Consultant: Sandro Breu

Moleskine: mini planners

The legendary Moleskine. Pablo Picasso, Ernest Hemingway, Henry Matisse and many more used these kind of notebooks. A notebook where you can write, draw, sketch or simply take notes.



Moleskine released a mini planner and the Dutch visual artist Rogier Wieland made the following video promo.



From the same artist, for the normal size Moleskine:



Credits: www.rogierwieland.nl

BMW S 1000 RR - Flash Projection

OK! This is great advertising. It's not based on a new idea but still it is great. Envolving the audience like this. It won an Epica award. Watch the BMW projection first, then watch the same idea that was done 3 years ago for JesusCenter and see with your own eyes the effect of such projections.

Advertising Agency: Serviceplan, Munich, Germany
Executive Creative Director: Matthias Harbeck
Chief Executive Creative Director: Alex Schill
Creative Directors: Matthias Harbeck, Helmut Huber
Copywriters: Matthias Harbeck, Helmut Huber, Lorenz Langgartner
Art Directors: Veronika Broich, Thomas Ardelt
Production Company: Embassy Of Dreams Filmproduktion, Munich
Film Director: John Buche
Production Company Producers: Helmut Hartl, Christian Schelb, Sebastian Eberhard

The JesusCenter projection:
 



Title : The Vision
Brand Name : JesusCenter
Agency : Jung von Matt AG,Germany
Advertiser : JesusCenter Hamburg

2011 TED prize winner : JRART

A stunning work by the french artist JR who won the 2011 TED Prize winner. He is 27 years old and remains an anonymous photograffeur (graffeur is French for graffiti artist) as he likes to be called.

“If there’s one thing I’ve always taken care of with my work, it’s that it’s never an advertisement for anything other than the work itself and for the people it’s about — no ‘Coca-Cola presents. I think the TED people knew that that was one of my main concerns, and I feel pretty sure that we can come up with a project that works that way.”

JR's site: http://www.jr-art.net/





TRAILER " WOMEN ARE HEROES" from SOCIAL ANIMALS on Vimeo.

Wrigley’s Hubba Bubba.

Remember when we were kids how we used to exaggerate about everything? This campaign for the Wrigley’s Hubba Bubba gums is a cool reminder. The campaign is based on this insight and it comes with a pretty good illustration.

Advertising Company: Gitam BBDO, Tel Aviv, Israel
Chief Creative Director: Guy Bar
Creative Director: Eran Bar Yochai
Art Director: Kamil Mekhti
Copywriter: Arnon Rotem
Illustrator: Miriam Moshinsky
VP Client Service : Dror Tankus
Client Manager:Yuval Vaingast
Supervisor: Yael Meltzer

A Pot Noeldle Christmas

Funny characters. Great English humor. I love it.
The TVC is for the launch of the Christmas Dinner flavoured Pot Noeldle.

Full Credits

Agency: AKQA, London

Creative Director: James Hilton

Production Company: A Large Evil Corporation

The Mimi Foundation: Puzzle Portait

The Mimi Foundation is offering cancer sufferers free beauty treatment and psychological aftercare. lts objective: to help patients rebuild their image so as to better cope with their cancer condition. In order to heighten public awareness, the Foundation has created a number of interactive posters in which the faoe of a cancer patient has been cut into puzzle-like squares that passersby can move about to rebuild the face – exactly as the Foundation does.

Advertising Agency: Leo Burnett, Paris, France
Executive Creative Director: Guillaume-Ulrich Chifflot
Head of Art: Claire Sougy
Copywriter: Hadi Hassan Helou
Art Director: Jérôme Gonfond
Photographer: Romina Shama

save a .pdf to .wwf and save a tree

This is a really good one. WWF Germany launched a program that saves pdf files to .wwf files. A version of pdf that you cannot print. So stop printing those pdf files that you don't really need to. Save them as .wwf and save a tree.

Download software: http://www.saveaswwf.com

La Senza - The Cup Size Choir

La Senza took seven girls with bra sizes from A to G and made the Cup Size Choir. They are lying on a bed and make a la la la sound. You can play your own tune at http://www.cupsizechoir.com
Happy Christmas. 

Digital Death Campaign

I think that this is an excellent example of how to use the power of social media for a good cause.

Today is the 23rd World AIDS Day. In order to raise money for the cause, the organization Keep A Child Alive is running a campaign called 'Digital Death".

Famous celebrities like Katie Holmes, Usher, Jay Sean, Kim Kardashian, Ryan Seacrest, Alicia Keys, Jaden and Willow Smith, Serena Williams, Swizz Beatz and more have stopped posting on their Twitter and Facebook profiles until 1 million dollars is donated to BuyLife.org.

Credits

Client: Keep A Child Alive

Title: Digital Death Campaign (Buy Life)
Creative Agency: TBWA\Chiat\Day New York

Volkswagen Trucks: Right size for your needs

Μονοσήμαντη, απλή, εξαιρετική σειρά καταχωρήσεων.

Advertising Agency: Almap BBDO, São Paulo, Brazil
Executive Creative Director: Marcello Serpa
Creative Director: Luiz Sanches
Copywriter: Marco Giannelli (Pernil)
Art Directors: André Gola, Luiz Sanches, Julio Andery
Account Directors: Fernão Cosi, Filipe Bartholomeu, Camila Figueiredo
MAN Latin America marketing team: Ian Fadel, Ricardo Barion, Ana Maria Oliveira
Photographer: Mario Daloia

Kleenex Balsam Witch and Fairy

Μια σκοτεινή και κακιά μάγισσα με κατακόκκινη μύτη περιπλανιέται στο δάσος με σκοπό να μεταμορφώσει κάθε τι ωραίο, σε κάτι τρομακτικό, κάτι που να αντανακλά την παγερή της ψυχή και το φθόνο που την κατακλύζει. Ώσπου βρίσκει τα Kleenex και μεταμορφώνεται για να ολοκληρωθεί το ωραίο παραμυθάκι.

LG "Carousel"

Τραγικά γλυκανάλατο σποτάκι από την LG. Όμως με τόση μαυρίλα που μας περικλείει καθημερινά είναι ότι πρέπει. Το τραγούδι λέγεται "Eyes" και είναι του Rogue Wave.


LG "Carousel" from DJ Bunny Ears on Vimeo.

Airtel Brand Relaunch 2010

Ωραίο γύρισμα πάνω σε μια ιδέα ενός ατελείωτου χωρισμού για την προώθηση της υπηρεσίας video κλήσης.


Endless Goodbye from JWT Delhi on Vimeo.