Wednesday 7 March 2012
Hubba Bubba: Locness, Santa, Trojan Horse
A new set of print ads for Hubba Bubba on the same concept. See the 2010 set here.
Advertising Agency: Gitam BBDO, Tel Aviv, Israel
Chief Creative Officer: Guy Bar
Executive Creative Director: Shani Gershi
Creative Director: Karmel Abuzalaf
Copywriter: Arnon Rotem
Art Director: Eitan Cohen
Illustrators: Miriam Moshinsky / hooligans.co.il
Account Executives: Yuval Vaingast, Yael Meltzer, Aviya Sagie
via
Advertising Agency: Gitam BBDO, Tel Aviv, Israel
Chief Creative Officer: Guy Bar
Executive Creative Director: Shani Gershi
Creative Director: Karmel Abuzalaf
Copywriter: Arnon Rotem
Art Director: Eitan Cohen
Illustrators: Miriam Moshinsky / hooligans.co.il
Account Executives: Yuval Vaingast, Yael Meltzer, Aviya Sagie
via
Labels:
Print
Monday 5 March 2012
The Guardian: Three Little Pigs
BBH created a great campaign for The Guardian to promote Guardian's open journalism. The story of the three little pigs covered today by print, digital and social media.
Creative Agency - BBH
Creative Director: David Kolbusz
Creative Team: Matt Fitch & Mark Lewis
Producer: Davud Karbassioun
Production Assistant: Genevieve Sheppard
Head of Strategy: Jason Gonsalves
Team Director: Ngaio Pardon
Team Manager: Alex Monger
Team Assistant: Katie Burkes
Creative Agency - BBH
Creative Director: David Kolbusz
Creative Team: Matt Fitch & Mark Lewis
Producer: Davud Karbassioun
Production Assistant: Genevieve Sheppard
Head of Strategy: Jason Gonsalves
Team Director: Ngaio Pardon
Team Manager: Alex Monger
Team Assistant: Katie Burkes
Labels:
Cannes 2012,
Tvc
Friday 2 March 2012
JESS3: The Practitioner's Guide to Creating Content Like a Publisher
In 2007, Scott Gant declared: we’re all journalists now. Now, five years
later, being a lone journalist is not enough. For brands and
organizations to remain relevant in the news cycle and with their
audiences, becoming well-oiled publishing machines is a necessity.
In this presentation, JESS3 co-founder and President, Leslie Bradshaw, shares her insights on how to approach the monumental task of creating around-the-clock content for an always-hungry digital world. Her three-tiered approach to content creation is the secret sauce: content that is pre-made for day-to-day, ready to wear for week-to-week and bespoke for a larger impact.
Originally presented for the Mediabistro Social Media Boot Camp seminar "Storytelling Through Social Media" on March 1, 2012.
In this presentation, JESS3 co-founder and President, Leslie Bradshaw, shares her insights on how to approach the monumental task of creating around-the-clock content for an always-hungry digital world. Her three-tiered approach to content creation is the secret sauce: content that is pre-made for day-to-day, ready to wear for week-to-week and bespoke for a larger impact.
Originally presented for the Mediabistro Social Media Boot Camp seminar "Storytelling Through Social Media" on March 1, 2012.
Labels:
Presentations,
Social media
Wednesday 29 February 2012
Nike: Milano Kalibro Kobe
An epic battle between law and thieves. Kobe Bryant vs Wesley Sneijder. Football vs basketball. All in a short movie from the 70s Italian exploitation film director Enzo G. Castellari, featuring also, Gennaro Gattuso, Alberto Aquilani, Marco Belinelli, Claudio Marchisio, Marco Materazzi and Giampaolo Pazzini.
Wednesday 22 February 2012
League Against Cancer: Candidate, Puppy
This is definitely a new way to promote Testicular Cancer Prevention. It may not be convincing but it is funny.
Agency: Y&R Perú
Client: League Against Cancer
Campaign: Testicular Cancer Prevention
Executive Creative Director: Flavio Pantigoso
Head of Art: Christian Sánchez
Art Director: Christian Silva
Copywriter: André Toledo, Flavio Pantigoso
Account Manager: Manuel Ahumada
Agency Producer: Patricia De la Cuba
Executive Producer: Natalia Gamarra
Production Company: Ekeko Films
Director: Manuel Lorenzo
Audio: Spinaca Audio
Post-Production: Exfera / Fusión Atómica
Agency: Y&R Perú
Client: League Against Cancer
Campaign: Testicular Cancer Prevention
Executive Creative Director: Flavio Pantigoso
Head of Art: Christian Sánchez
Art Director: Christian Silva
Copywriter: André Toledo, Flavio Pantigoso
Account Manager: Manuel Ahumada
Agency Producer: Patricia De la Cuba
Executive Producer: Natalia Gamarra
Production Company: Ekeko Films
Director: Manuel Lorenzo
Audio: Spinaca Audio
Post-Production: Exfera / Fusión Atómica
Labels:
Public interest,
Tvc
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