Thursday 14 June 2012

Volvo: Volvo in Every Car app

With "Volvo in every car" app you can scan the badges of luxury competitive cars and see which of Volvo world's first innovations they have applied. It was launched at the Geneva Auto Show 2012 to make people realize that Volvo is one of the greatest innovators in the car industry.



Credits:
Advertising agency: La Comunidad

Coca Cola: Security Camera

Happiness can be found everywhere. Even in security cameras footage. Watch people stealing kisses, attacks of friendship, honest pickpocketing, peaceful warriors and many more. Cool work for Coca Cola.



Production company Landia

Wednesday 13 June 2012

Mini: The Britalian Job

Mini launched "The Britalian Job" to celebrate its partnership with Team GB and ParalympicsGB. The 5 minute film pays homage to the 1969 classic, the Italian Job. The stunt-packed film, featuring the red, white and blue London 2012 Edition MINIs, is directed by Phil Churchward, the lead director on BBC's Top Gear.



Credits:
Director:Phil Churchward, 
Starring:
Jodie Kidd
Daley Thompson
James Cracknell
Jonathan Edwards
Matthew Pinsent

OMO washing detergent: Archaeologist, Astronaut, Physicist

The art direction is perfect. The work of world champion sand artist, JooHeng Tan is impressive. He build a series of 18-ton dirt sculptures showing kids' futures. It's always nice to see great work for products that most agencies and clients neglect.









Watch the making of:



Credits:
Advertising Agency: Lowe, Singapore
Regional Executive Creative Director: Dominic Stallard
Chief Creative Officers: Dominic Stallard, Kirk Gainsford
Copywriter: Natalie Rose
Art Director: Karen Vermeulen
Production company: Shooting Gallery
Account Director: Ranjit Jathanna
Agency Producer: Jasmine Tan
Photographer: Sebastian Siah
Additional Credits: Andrew Ho, JooHeng Tan, Michael Kan, Raymond Goh, Fuse Audio, Emoxis, Ashlynn Sum, Eranga Tennekoon, Irene Gan
via



Tuesday 12 June 2012

BBVA Foundation - The Little Guy Inside the ATM

Clever use of ATMs to convey the message that 7 out of 10 children in Peru do not understand what they read.



Advertising Agency: Volver d6, Lima, Perú
Creative Director: Gonzalo Figari
Planner: Paco Baró
Copywriter: Frank Martí
Art Director: Natalia Iriarte
Accounts: Najibe Alarcón, Francesca Tubino
Production House: Abrakdabra
Director: José Carlos García
Executive Producer / Art: Pablo “Chuscat” Castillo
Post Production: Abrakdabra
Audio: Hechos Sonoros
via

Monday 11 June 2012

The FireFlies: For those who suffer we ride

Impressive. Shot at 1000 frames per second. Watch it. It's for a good cause.
The FireFlies are committed to raising money for Leuka, a charity formed to support Research & Treatment of Leukaemia at Hammersmith Hospital, London, renowned as a world leader in treatment of Cancers of the Blood. Donations here.




FOR THOSE WHO SUFFER WE RIDE from Chris Cairns on Vimeo.


Credits:
Director: Chris Cairns

Volkswagen BlueMotion

Different. Nice.









Advertising Agency: DDB, London, United Kingdom
Creative Director: Jeremy Craigen
Art Director: David Mackersey
Copywriter: Jonathan John
Designer: Pete Mould
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