Sustainable Light Swing

This light swing must be very impressive at night. It is an interactive light installation that uses the energy of the swing to light the LEDs.

Light Swing from Guilherme Pena Costa on Vimeo.





The Light Swing was created by Guilherme Pena Costa and Ingrid Gabor during a master program in Interactive Telecommunication at New York University.

DNA Project: Cape Town Station Activation

It seems that South Africans are messing up crime scenes and disturbing evidences. The result: Thousands of criminals escape conviction. The DNA Project set out to educate the public never to interfere with a crime scene. They created a 6x8m canvas out of small white stones. Onto this they spray painted the giant mugshot of a criminal. As people walked over the installation the criminal’s identity became more and more unrecognisable.




Credits:
Advertising Agency: FoxP2 Cape Town, South Africa
Executive Creative Director: Justin Gomes
Art Directors: Reijer Van Der Vlugt, Brendan Hoffmann
Copywriters: Justin Osburn, Kenneth Van Reenen
Installation built by: More Design
Video shot and edited by: NiceOneSteve
via

Hasbro Puzzle: Chasing, Hitchhiking, Hunting, Training

I like the way they approached persistence. Funny set of ads.

Advertising Agency: DDB, Paris, France
Executive Creative Director: Alexandre Hervé
Art Directors: Paul Kreitmann, Jenna Haugmard
Copywriter: Alexis Benoit
via

Pedigree: Small dog/BIG WORLD

A very small dog in a world that's a little too big for him. Cute. Watch also the series of 15'' spots.

Small Dog/BIG WORLD from Matthew Kalish on Vimeo.



Small Dog/ BIG WORLD II (Series of :15's) from Matthew Kalish on Vimeo.



Written, Directed, Edited and VO by Matthew Kalish
via

Nike: Magic Soccer Night

Epic feel good spot from Nike. Old men sneak out at night for a magical soccer night. They may have lost their fitness but certainly not their passion. Enjoy!




Written, Directed, Produced by Paul Wie
Produced and Edited by Peter Yun
Co-Produced by Jason Lee
Music by Robert Litton
Director of Photography: Chris Saul
Production Designer: Rachel R. Kondrath
Costume and Make-Up: Helen Wie
Production Manager: David Lee
Production Coordinators: Mike Yu, Shirley Kim
Assistant Directors: Jason Lee, Daniel J. Seo
Assistant Camera: Josh Park, Kyle Wright
Steadicam Operator: Jerry Franck
Gaffer: Stephen Paar
Best Boy: Team Bashet
Grip: Tony Kim, Benjamin Hyun
Sound Recording: Will Song, Jin Kim
PA: Evangeline Joo, Johnny Ngo, Grace Zhang
Colorist: Kevin Cannon (Prehistoric Digital)
Visual Effects: Peter Pak
Sound Editor/Mixer: Anthony Lee

Cast:
Blue Team (Old): Don Lewis, Phillip Giesen, Ted Alvarez, Gunter Koch, Donald Wood, Joseph Duenas, Agustin J. Jimenez
Blue Team (Young): Sam Zook, Westley Cole Grant, Andrew Villareal, Bobby Clark, Antonio Roman, Sergio Buenrostro, Agustin Raul Jimenez
Yellow Team (Old): Edgard Castro, David Fannell, Yoon Park, Ray Torres, Pio Alvorado, Graham Clark, Udo Helferich
Yellow Team (Young): Adrian Rodriguez, Ryan Evans, David Lee, Antonio Vielman, Herman Munoz, Aziz Yehia, Trey Mitchell
Referee: Les Kangas
Security Guard: Robert Pruitt
Wife #1: Jane Clark
Wife #2: Myra Bartash
Dog: Sechee

Volvo: Volvo in Every Car app

With "Volvo in every car" app you can scan the badges of luxury competitive cars and see which of Volvo world's first innovations they have applied. It was launched at the Geneva Auto Show 2012 to make people realize that Volvo is one of the greatest innovators in the car industry.



Credits:
Advertising agency: La Comunidad

Coca Cola: Security Camera

Happiness can be found everywhere. Even in security cameras footage. Watch people stealing kisses, attacks of friendship, honest pickpocketing, peaceful warriors and many more. Cool work for Coca Cola.



Production company Landia