Thursday 3 October 2013

Johnnie Walker: From the Future

The new global integrated campaign for Johnnie Walker aims to "revitalise 'Keep Walking' for a new generation of drinkers in a rapidly changing world". A message from the future, a message from the oldest and successful you to the younger you who work as an unappreciated slave, trying to inspire you not to give up on the current you.



Credits:
Advertising Agency: BBH, London, UK


Vitamilk: Dead batteries charging smartphones

1500 used batteries have still enough energy to charge 140 smartphones. Vitamilk, the leading soymilk brand in Thailand with the help of BBDO and Proximity Thailand made a smartphone recharging station using dead batteries to point out the belief of Vitamilk that there is always power within us to recharge. The station was placed in a shopping mall for two months and helped gather thousands of dead batteries and give back 3,328 hours of talk time.





Credits
Agency: BBDO PROXIMITY THAILAND

Thursday 26 September 2013

BOX: One-of-a-kind projection mapping onto moving surfaces

A truly magnificent piece of work, exploring the synthesis of real and digital space through projection-mapping on moving surfaces. The short film documents a live performance, captured entirely in camera. Bot & Dolly produced this work to serve as both an artistic statement and technical demonstration. It is the culmination of multiple technologies, including large scale robotics, projection mapping, and software engineering.

Next level visual and interactive designer GMUNK has a detailed presentation about the project here.






Credits:
Production Company: BOT & DOLLY
Executive Producers: Bill Galusha, Nick Read
Executive Creative Director: Jeff Linnell
Creative & Technical Director: Tarik Abdel-Gawad
Design Director: Bradley G Munkowitz
Lead Graphic Designers: Bradley G Munkowitz, Jason English Kerr
3D Artists: Scott Pagano, Bradley G Munkowitz, Jason English Kerr, Conor Grebel
2D Artists: Conor Grebel, Ben Hawkins, Pedro Figuera
Director of Photography: Joe Picard
Lighting Designers: Joe Picard, Phil Reyneri
Projection / Touch Designer: Phil Reyneri
Robotics Animation: Tarik Abdel-Gawad, Brandon Kruysman, George Banks, Michael Beardsworth
Robotics Operator: Michael Beardsworth, Brandon Kruysman
Prop Fabrication: Matt Bitterman, Ethan Dale
Script Supervisor: Ian Colon
Sound Engineers: Joe Picard, Michael Beardsworth
PAs: Sean Servis, Dakota Smith, Nico Mizono, Eric Wendel, Patrick Walsh
Editors: Ashley Rodholm, Ian Colon
Music / Sound Design: Keith Ruggiero
Sound Mix: Joel Raabe
Performers: Tarik Abdel-Gawad, Iris, Scout


Mercedes-Benz TV: Magic body control

The fact that chickens can hold their heads still when someone moves their bodies has made its way to a funny spot demonstrating MercedesBenz's intelligent drive.

Mercedes-Benz-Magic-Body-Control




Advertising Agency: Jung von Matt/Neckar, Stuttgart, Germany
Executive Creative Director: Peter Waibel
Creative Directors: Robert Herter, Lukasz Brzozowski
Art Director: Lucas Osis
Copywriter: Nico Baumann
Account Management: Sonja Stockmann, Darek Stöhr, Fabian Kredig, Julia Körte
Agency Producers: Christoph Köhler, Sebastian Fahlbusch
Production: BIGFISH
Director: Daniel Warwick

Tuesday 24 September 2013

Mercedes Concept GLA: The Monolith

A wonderful film about the carving of a monolith into the Mercedes Concept GLA from the movements of dancers, a scateborder, a football team, two lovers, a stag and fire. A monolith shaped be sensation.






Credits:
Advertising agency: CLM BBDO Paris

Tui Beer: Guy finds his house plumbed with beer

Cool prank from Tui beer that went viral. A bunch of guys took several kegs of beer and plumbed them into every tap in one of their friends house, along with loads of cameras to catch the action. Then they took a cold beer and watched their friend open every tap on the house and see cold beer pouring out. The branding appers only on the kegs of beer if you pay close attention.






The whole prank:


Credits:
Advertising agency: Saatchi & Saatchi Auckland

Monday 23 September 2013

Nike Sunar: Just Do It - Hareket Matbaası

Action printint technique by Nike in Turkey. Posters created by the movement of professional athletes.









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