A live bacteria growing billboard was used to promote the latest Steven Soderbergh's film "Contagion".
Warner Bros. Pictures Canada hired microbiologists and immunologists from around the world to create a
one-of-a-kind bacteria message board located at 409 Queen Street West in
an abandoned store-front window. On August 28th, two large Petri
dishes were inoculated with live bacteria including penicillin, mold and
pigmented bacteria and almost overnight have revealed the true
Contagion -- an artistic interpretation of the spread of a virus as
depicted in the film.
The public was invited to witness
first-hand the remarkable growing power of natural bacteria on Wednesday
August 31st from 11:00 AM -- 2:00 PM. The first 50 people who arrived
received passes to see "Contagion" in theatres and other themed prizes.