AIDES Willy the Tourist

About a month ago, AIDES released Smutley, the alley cat who humps everything in its way. Now Goodby, Silverstein & Partners, take a penis on vacation. Willy, the penis traveller, spends his time gathering frequent flyer miles, as he wonders in cities around the world, illustrating that you never know the miles a penis has, so you have to take protection.



Agency – Goodby, Silverstein & Partners Executive
Creative Director – Erik Vervroegen
Art Director – Antonio Marcato
Art Director – Raphael Milczarek
Copywriter- Will Elliott
Producer – MJ Otto
Account Director- Francois Grouiller
Account Manger: Thibaud Vincent-Genod
Account Operations- Natalie Kassab, Renee Fisher
Business Affairs- Bess Cocke
Executive Assistant- Jodi Maxwell
Production Company – Seagulls Fly
Executive Producer – Yogi Graham
Producer- Jay Redmond
Director: Luciana Jordao
Co-Director- Luciana Fintelmam

Jack Daniel's Tennessee Honey: King bee

Jack Daniel’s Tennessee whiskey is releasing a honey-flavored variation.
And, the spokesperson is “King Bee.” A drunk bad-to-the-bone bee with a black motorcycle helmet that can pollinate flowers and explode logs on contact.

The campaign continues online on Facebook where you can watch 4 additional mini spots.



Advertising Agency: Arnold Worldwide, USA
Chief Creative Officer: Pete Favat
Group Creative Director: Wade Devers
Art Directors: Jeremy Boland, Wade Devers, Allie Hughes
Copywriter: Peter Hughes
Agency Producers: Billy Near, Bill Goodell, Ben Ouellette
Group Account Director: Paul Nelson
Account Director: Nate Stewart
Account Manager: Shannon Coletti

Lamborghini Aventador LP 700-4: A Relentless Force

What an amazing car.
Enjoy the Italian 700 horsepower super car in a 3 minute epic ride against a hostile force of nature.

Creative Agency: Philipp und Keuntje GmbH
Creative-Direction: Diether Kerner, Sönke Schmidt
Art-Direction: Rouven Steiman
Text: Sandra Eichner, Adrienne Tonner
Agentur-Producer: Felicitas Stahnke
Kundenberatung: Steffen Schwab

Production: Sehsucht GmbH Hamburg, Germany
Service Production: Slim Pictures L.A, USA
Director: Ole Peters
DOP: Jordan Valenti
Aerial DOP: Kurt Soderling
Pilot: Lance Strumpf
Precision Car Driver: Rich Rutherford
Set Supervisor: Timo von Wittken
Concept Design: Anja von Harsdorf
Art Department Post: Anja von Harsdorf, Axel Brötje, Niklas Ohlson
Head Of 3D: Timo von Wittken
3D Artists: Maurice Panisch, Peter Balicki, Hannes Geiger, Felix Geremus, Vitaly Grossmann, Christian Keller, Stefan Galleithner, Christian Schnellhammer
Head of Compositing: Florian Zachau
2D Artists/Compositing: Yacoob Essack, Markus Gratl
Mattepainting Artist: Marco Iozzi
Technical Director: Martin Chatterjee
Editor: Stephan Wever
Executive Producer: Martin Woelke
Producer: Andreas Coutsoumbelis, Jan Tiller
Music: DamienDamien
Sound Design: Supreme Music

Playstation: Mr.Lee, Tailor to Superheroes and Villains

To promote DC Universe online, the new PlayStation 3 game, in which everyone can be a superheroe or a villain, we created an unusual tailor shop. Mr. Lee´s tailor shop is specialized in handcrafting custom suits for heroes and villains. So his clients can live the same experience as the game in the offline world.

Leo Burnett Iberia promoted DC Universe, a Playstation 3 Game, in a very innovative way. In this game the player is able to choose the superpowers he wants and create his own superhero and his suit. So, Leo Burnett gave everyone the opportunity to create their own superhero costume at Mr. Lee's Superhero Tailor Shop and bring the game experience in the real world.



Advertising Agency: Leo Burnett Iberia, Madrid, Spain
Global Creative Director: Mark Tutssel
Executive Creative Director: Chacho Puebla
Creative Directors: Juan Sevilla, Juan Christmann
Art Directors: Bruno Nakano, Juan Sevilla
Designer: Bruno Nakano
Copywriter: Juan Christmann
Head of Digital: Asier García
Head of PR: Sarah Okrent
Head of Events: Cristina Baixas
Creative Advisor: Tura
Head of Programming: Victor Moreno
Programmer: Luis Marcano

Budweiser: Poolball

I love new sports. And this really is one I would love to play. Unfortunately I don't live in Buenos Aires.

 
Ogilvy Argentina created for Budweiser a new sport “Poolball” to bring together two great passions of men, nightlife and soccer. 
Two teams of 2 players each, play pool on a 7x3 meters long table, with 15 redesigned soccer balls. The well known pool rules apply, although there is one tiny difference. In “Poolball” you don't use a stick. You use your feet.

You can imagine the setting of the presentation of “Poolball”. Women, music and beer. Lots of it.
Also, they had Fox Sports and ESPN broadcasting live the event. "Poolball" is now touring around bars and pubs of Buenos Aires.



Advertising Agency: Ogilvy, Argentina
General Creative Director: Gastón Bigio
Head of Art: Jonathan Gurvit
Creative Directors: Javier Mentasti, Maximiliano Maddalena
Copywriter: Federico Fragola
Art Director: Tomás Lavagno
General Manager: Germán Yunes
Managing Director: Diego Raspo
Account Director: Georgina Roccatagliata
Account Executives: Giselle Estevez, Jazmín Salas
Production Director: Valeria Pinto
Agency Producers: Federico Faralla, Gaston Sueiro
BTL Producción Director: José Cardelli
BTL Producer: Guillermo Astobiza
Production House: Awards Cine
Table Developers: Sodapasta
Director: Viviano Romero
Executive Producer: Guadalupe Gallardo
Director of Photography: Pablo Iacovone
Edition: Viviano Romero
Post Production: La Sociedad Post
Music Designer: Mariano Iezzi / CCCI
Responsible for the client: Pablo Beltrán

The Quebec Federation of Family Doctors: Fall, Hospital, Mirror (Rip Off ?)

"In Quebec, more than 3 million people are without access to a family doctor. When someone lack access to a family doctor, all his family suffer. Without government funding, this situation will continue to deteriorate."

The art direction is very good, the concept very strong, the message clear. The campaign will surely do its work. Everything would be perfect if the idea was original. But it's not. And I don't know if the agency is aware of it, but when your idea is similar to a Cannes awarded idea then, I get suspicious.

Advertising Agency: BCP, Montreal, Canada

The original Cannes Lions 2009 idea:

Advertising Agency: Saatchi & Saatchi, Sydney, Australia
Executive Creative Director: Steve Back
Creative Director: David Bowman
Copywriter: Steven Jackson
Account Manager: Alexandra Klujin
Account Supervisor: Chris Yong
Art Buyers: Skye Houghton, Alice Quiddington
Art Director: Vince Lagana
Photographer: Gary Sheppard
Other Credits: Marcus Thyer @ Cave

Wedding Republic: Ian and Irene - the Unrated Version

For their relaunch, Wedding Republic, an online gift registry service, introduced Ian and Irene, two funny characters who think like a man and woman supposed to think.
Couples who register to Wedding republic, can choose the gifts they want for their marriage and create their ideal wedding registry.



and the story continues...



Advertising Agency: Saatchi & Saatchi, Canada
Executive Creative Directors: Helen Pak, Brian Sheppard
Art Director: Helen Pak
Copywriter: Brian Sheppard
Logo Design: Tyler Serr
Producer: Matt Shipp
Animation: Track & Field
Design Director: Steven Hollman
Animator: Tom Morrison
Audio: Eggplant