Google Zeitgeist: Here's to 2013

Google Zeitgeist 2013 gives us the top search terms for the year. You can look at the top 10 charts about people, events, athletes, movies, consumer electronics, etc, here. There is also an interactive 3d trends globe

Delov Digital: Chuck Norris Epic Christmas Split

When Chuck Norris makes a split it has to be beyond epic. Nice cgi from Delov Digital.

Credits:
Agency: Delov Digital

Soap: Digital Predictions 2014

Every year Soap makes its digital, advertising, social and tech predictions. Some of them are meet some of them are not, but always are worth reading. If you want to know what they predicted last year click here

Digital, advertising, social and tech predictions & trends 2014 from Soap Creative

Carlton Dry: #HelloBeer

Pure silliness! These four inventive housemates will definetely make you laugh in this series of spots for Carlton Dry and the #hellobeer campaign.

Credits:
Advertising agency: Clemenger BBDO Melbourne

Coca-Cola Life: Ser Padres

Amazingly true, funny and heartwarming spot for Coca Cola Life. It shows exactly how your life changes completelly when you have a child, how difficult it gets, but at the same time how incredible parenting is. The dad's expresion in the end is just perfect. The green labeled Coca-Cola Life is sold in Argentina.

Credits:
Advertising agency: Santo Buenos Aires
Director: Pucho Mentasti 

WestJet Christmas miracle: Real-Time Giving

This Christmas magic from WestJet got 12.000.000 views and still counting. How? Studio m, took a virtual Santa, 175 WestJet volunteers, 16 cameras in 3 airports and one on a plane and set up a miracle for the passengers of two Calgary-bound flights.

Passengers were invited to scan their boarding passes, talk with a virtual Santa and tell him what they wanted for Christmas. A team of WestJet volunteers got out and bought every gift the passengers asked before the planes landed to Calgary.

Imagine how everyone felt when they saw wrapped gifts coming out instead of baggages in the baggage area. Ok stop imagining and watch the video.

Credits:
Agency: studio m, Canada

Verizon Droid: 48 hours

Edward Norton wakes up in a morgue, picks up his Motorola Droid Maxx, then the flashback of his last 48 hours begins. In this fun to watch 90 seconds film we see Edward Norton finding a wallet, singing karaoke, still someone's girlfriend, crashing a plane, being tied upside down, winning a ferret from a mob boss in a Connent Four game, all with the help of his Droid phone with the impressive 48 hours battery life.

Credits:

Client: Verizon Wireless
Title: A Lot Can Happen in 48 Hours
Air Date: December 5, 2013

Agency: mcgarrybowen New York
Executive Creative Director: Cheryl Van Ooyen
Creative Director: Tiffany Smith
Associate Creative Director: Jamie Massam
Writers: Cheryl Van Ooyen, Tiffany Smith, Alex Flint
Art Director: Jamie Massam
Director of Broadcast Production: Dante Piacenza
Executive Producer: Leelee Groome
Executive Music Producer: Stephanie Diaz-Matos

Production Company: MJZ
Director: Matthijs van Heijningen
Executive Producer: Scott Howard
Producer: Mark Hall
DoP: Chris Soos, Alwin Kuchler

Editorial Company: Rock Paper Scissors
Editors: Adam Pertofsky, Neil Meiklejohn
Executive Producer: Carol Lynn Weaver
Producer: Juliet Batter

VFX: The Mill
Creative Director: Chris Knight
Executive Producer: Jo Arghiris
Senior Producer: Dan Roberts
Producer: Jillian Lynes
3D Artists: Feliz Urquiza, Blake Guest, Matt Bohnert, Ashraf Ghoniem
2D Artists: Chris Knight, Margolit Steiner, Daniel Thuresson, Chris Payne, Jake Maymudes, Tara DeMarco
Matte Painting: Andy Wheater
Motion Graphics: Byron Slaybaugh

CANALPLAY: Insomny Coffee

INSOMNY coffee. A unique approach to all movie lovers from Buzzman for CANALPLAY, a subscription VOD offer launched by CANAL +. It is something like Netflix for France. You pay once a month and you have access to unlimited movies and TV series.

In order to reach real fans of movies and TV series in an unique way, Buzzman partnered with passionate coffee makers to select and roast coffee beans from Burundi, India and Brasil to obtain a high quality coffee, strong enough to keep movie lovers awake. INSOMNY coffee was lauched. On every pack you could find a code for a free 2 months CANALPLAY subscription.

Credits:
Advertising Agency: Buzzman

Monster.com India: Wake Up Campaign‏

A wake up call for all the passive job seekers out there. In the new digital campaign for Monster.com, an online job portal in India, we see a fish talking to a guy asking him “If I asked you a few years back where you’d see yourself today, what would you have said?".  Since you don’t get wake up calls like these in real life, you should go out there and "find better" thus delivering the brands tagline. Dentsu Marcom also made 5 teaser films featuring a little cow boy, a sheep, an opera singer, a vampire and Tarzan trying to #WakeUp the sleeping employee.

Credits:
Advertising Agency: Dentsu Marcom
National creative director: Titus Upputuru
Sr. creative director: Jitendra Kaushik, Vishal Mittal
Creative supervisor/Writer: Aneesh Ayyappan
Sr. visualiser: Himanshu Sharma
Account management: Sunita Prakash, Kapil Jayaraman, Kulanath Kaushik
Account planning: Narayan Devanathan, Rabia Sooch
Films: Dawa Lama
Production house: Native Films
Director (film): Albin Jaison
Producer: Supratik Datta

Nørregade: Goth

Goth, candies, a happy mouth and an Epica Award. A wonderfull commercial from LoweFriends in Denmark for Nørregade candies with a goth girl who cannot make herself stop smiling and starting to think fuck I can't smile cause I'm a goth girl but this candy is so great.

Credits:
Client: Nørregade
Agency: LoweFriends
Copywriter: Hans-Henrik Langevad
Art Director: Mads Kold
Production Company: Parafilm
Director: Michael Toft
Production Company Producer: Julie Mølsgaard

Tullamore Dew: The Parting Glass

The best whiskey film of the year comes from Tullamore Dew Irish Whiskey. Authentic and with a clever ending. We see four mates walking on an Irish grassy hillside on a rainy day to reach a stone church. They have glasses and a Tullamore Dew with them. They drink the whiskey in the cemetary outside the church while they sing an Irish folk song named "A Parting Glass" to honor one of their friends. The song was recorded inside the church. I'm not going to tell you the end. Just watch it!

Credits:
Advertising agency: Opperman Weiss, New York
Director: Laurence Dunmore of RSA Films and DP Alex Melman 

Beldent: Almost identical

You look better when chewing gum. At least this experiment from Del Campo Nazca for Beldent Gum (the Argentine version of Trident) is trying to prove. They took identical twins, gave one of them to chew gum and asked visitors of the Buenos Aires' Museum of Contemporary Art to answer questions like which one of the twins had more friends, had great sex, is more like to give an employe a raise, etc. From the 481 participants, 73% voted for the twins that chewed gum.

I love the work of Del Campo Saatchi & Saatchi. See more of their work here.

Credits:
Title: "Casi Identicos"
Advertising Agency: Del Campo Saatchi & Saatchi
Directores Generales Creativos: Maxi Itzkoff / Mariano Serkin
Directores Creativos: Matias Eusebi / Ammiel Fazzari / Juan Pablo Lufrano / Ariel Serkin
Productores por agencia: Adrian Aspani / Consuelo Gimenez Uriburu
Directora de cuentas: Ana Bogni
Ejecutiva de cuentas: Oriana San Martin
Planner: Regina Campanini
Productora: Agosto Buenos Aires
Directores: Diego & Vladi
Productor ejecutivo: Luli Krämer
Postproductora: La Posta
Productora de sonido: Tres Sonido
Productora de música: Circle of sound
Responsables por el cliente: Sebastian Genesio, Diego Serantes, Maximiliano Diaz, Victoria Feu, Angeles Curia.

Kmart: Show your joe

A controvesrial spot from Kmart showing men with boxers and tuxedos from the waist up playing jingle bells tune with their balls. I think it's funny but it has started a debate on their facebook page. Do you find it funny or offencive?

Lidl: Dill

Lidl took Stockholm by surprise with this wonderfull stunt. They created a pop-up restaurant with a Michelin-chef for 3 weeks and people fully booked it from day one. They enjoyed the excellent food but they didn't know that all the ingedients came from Lidl.

Lidl Dill 60s from Colony on Vimeo.

Credits:
Advertising Agency: Ingo
Production Co/Director: Acne/Marcus Svanberg

Mobile is eating the world

A presentation full of useful facts about the mobile ecosystem.

2013 11 mobile eating the world from Benedict Evans

Volvo Trucks: The Epic Split feat. Van Damme

Epic Volvo stunt with Jean-Claude Van Damme performing his famous split between two reversing Volvo trucks. What a great way to highlight the precision and directional stability of the new Volvo Dynamic Steering -- a world first technology that makes the new Volvo FM easier to drive.

Credits:
Directed by Andreas Nilsson
Soundtrack by Enya: Only Time

NASA: TECNOPOLIS 2013

5Seis turned learning about nuclear power plants into an amazing and fun experience. They developed 3 games for NASA station in Technopolis 2013 Buenos Aires, Argentina on different platforms. In the Game for Tablets you build the diagram of the nuclear and operate the control panel. In the Augmented Reality game you are in Atucha II nuclear power plant and you can choose the locations & look around. In Laser´s Game you take charge of making nuclear fission, aiming atoms with lasers rays and trying to generate as much energy as possible. Games are a perfect way to get more people involved and learn about science. Nice work by 5Seis.

Credits:
Advertising Agency: 5Seis, Argentina

Carrefour: The 50th Years Race

The very first hypermarket accessible with the google street view technology was created by Carrefour to celebrate 50 years since the opening of the first hypermarket on 1963. Users explored the hypermarket to find hidden gifts. An integrated campaign allowed them to use mobiles, tablets, online and life size displays.

Credits:
Advertising Agency: Cake, Paris

Zulu Alpha Kilo: The wall

Concepts on an agency's wall fight about which is the best. It's impossible to be in the advertising sector and don't laugh with this spot by Zulu Alpha Kilo. They are nominated for both Agency of the Year and Digital Agency of the Year and this short video is their response for a company presentation.

Credits:
Advertising Agency: Zulu Alpha Kilo, Toronto, Canada
Creative Director: Zak Mroueh
Copywriters: George Ault, Nick Asik
Art Director: Mooren Bofill
Agency Producer: Tasha Dean & Bette Minott
Account Team: Jessica DeSantis
Production House: TOUCHPOINT Films
Director: Matthew Atkinson
Executive Producer: Kevin Saffer
Director of Photography: Rob Scarborough
Camera Assistant: Alex Ordanis
Production Coordinator: Russell Saffer
Editing Company: PosterBoy
Editor: Danica Pardo
Online Artist: Steve McGregor
Video Post Facility: Alter Ego
Colourist/Transfer: Tricia Hagoriles
Audio Post Facility/Music House: Pirate Toronto
Audio Directors: Steve Gardner & Tom Goudie
Audio Engineer: Spencer Hall & Ian Boddy
Audio Producer: Kate Goora-Fried

AIDES: Woody

Sometimes, you can lie without knowing it. The film Woody, finds a woman and a man in an one night stand and the man turns to Pinocchio. The new campaign for the French HIV awareness organization AIDES is trying to get people's attention to the fact that there are around 650.000 people in Europe with HIV without knowing it and they should always use protection.

Credits:
Advertising Agency: TBWA/Paris
Client:AIDES
Creative Director: Jean-Francois Goize
Art Director: Matthieu Darasse
Copywriter: Alban Gallee
Head of TV: Maxime Boiron
Agency Producer: Guillaume Faurel
Production Company: Control
Director: Marc&Ish
Special Effects: Jean-Christophe Spadaccini
Special Effects: Nomansland FX
Special Effects: Mikros
Music: Else
Sound Director: Fabrice Pouvreau
Sound Director: Valery Pellegrini

Electrolux UltraCaptic: The world's first vacuum art

Thai artist Chalit Nakpawan created "Power", the world's first work of art from a vacuum cleaner. The editing is very good, giving you the illusion that the vacuum creates the art. The Electrolux UltraCaptic model has an innovative system called Compact & Go feature, which compresses dust and dirt in a unique container to prevent it from diffusing in the air. Great work from Saatchi & Saatchi Thailand.

Credits:
Agency: Saatchi & Saatchi Thailand
Creative Group Head: Papop Chaowanapreecha
Art Directors: Shayne Chomchinda, Kajohnchai Rodklongtan, Patharaporn Khunchon, Weerayut Angkharach
Copywriters: Ranongsak Tanoparat, Chavanon Tantisiriseranee
ECD: Joel Clement
Agency Producer: Aitthipat Boonkumol
Artist: Chalit Nakpawan
Production Company: Wakeup Rabbit
Director: Pagorn Jungrungruang
Assistant Director: Thitipong Pimolwetkul
DOP: Chalongwut Chorruangsak
Production Manager: Nuttheera Payakken
Producer: Athip Vichuchaianan
2nd Camera: Siriwat Seesaeng
Editor: Wisarut Deelorm

Asics: Ryan Hall Treadmill Challenge

Marathon runners run must faster that you may think. Asics, the sponsor of Ryan Hall, the fastest marathon runner in America, with a finishing time of 2:04:58 at the 2011 Boston Marathon, game New Yorkers the chance to run at Hall's pace. They used a flatbed truck with a treadmill on the back, set to run at 12.6 MPH, or 4:46 per mile, Hall's average pace. It seems that those who took the challenge had a lot of fun.

Credits:
Advertising Agency: VITRO, USA
Executive Creative Director: John Vitro
Creative Director: KT Thayer
Art Director: Will Roth
Copywriter: Dave Kuhl
Production Director: Michael Berberick
Production Lead: Cristi Perkins
Director of Broadcast: Mickey Strider
Editor: Dave Friz

Lowe Roche: Advertising Professionals

Funny facts about Canadian advertising professional but I am sure they could be universal. OK let's start with the basic fact. We drink. All of us. In Canada, people who work in advertising drink 9 times as much bourbon as the average Canadian. And 49.1% drink wine weekly. They also watch porn 1.7 times more than the average Canadian, they also mute the sound in TV commercials 1.6 times more.
Lowe Roche stuffed this video with facts about all of us. Enjoy!

Credits:
Agency: Lowe Roche
Co-Creative Director: Jane Murray
Co-Creative Director: Mark Mason
Copy Writer: Jeremy Richard
Junior Copy Writer: Jason Soy
Art Director: Matthew Camara
Agency Producer: Shannon Farrell
Strategic Planner: Jonathan Daly
Post Production: Married to Giants
Editor: Monica Remba
Editor’s Assistant: Alain Elliott
Online & Motion Graphics Artist: Trevor Corrigan
Online Assistant: Sheenah Jennings
Executive Producer: Denise Shearer
Audio House: Keen Music
Music Producer: Matt Redman
Music Producer: Thomas Neuspiel
Audio Mixer: Andrew McCready
VO: Aaron Abrams

Sony 4K: Four times the detail

Amazing spot from Sony that illustrates perfectly the 4K experience. They made 8 million petals to erupt from a volcano in Costa Rica, making the environment fill with magestic colors, thus symbolizing the 8 million pixel display on 4K TVs. More amazing is the fact that this are real petals. See this in Full HD or find a 4K and watch it in 3840 x 2160.

A.C.Camargo Cancer Center: The anticancer paste up

Graffiti of nude females were used to raise awareness about the importance of breast cancer prevention and early diagnosis. Street artists collaborate with A.C. Camargo Cancer Center and allowed them to use pasted paper on their graffiti making the nude females appear with one breast only and the other with a scar from mastectomy.

Credits:
Advertising Agency: JWT, Brazil
Client: A.C.Camargo Cancer Center
Account team: Yves Rodrigues, Fábio Bastouly
Title: Tinta Contra o Câncer
Head of Art: Fabio Simões
Creative Directors: Hernan Rebalderia e Santiago Dulce
Copywriter: Lucas Tristão
Art Director: Filipe Cuvero, Brunno Cortez
Agency Production Director: Marcia Lacaze
Agency Production: Fafa Oliveira
Film Production Company: Bando
Director: Pedro Gomes
Sound Production Company: Shuffle Áudio

Virgin America: Musical Safety Video

Virgin America transformed the boring safety video into an entertaining 5-minute musical video featuring 36 singers and dancers and 14 dance styles. To make it social they are hosting an audition for the next safety video at http://VXsafetydance.com. You can participate by uploading an Instagram video with moves using the #VXsafetydance hashtag.

Credits:

Director: Jon M. Chu, 

Choreographers: Jamal Sims and Christopher Scott

Xbox One: Invitation

An invitation to a new generation of gaming. Supercars, giant robots, Steven Gerald, zombies and Spock invite you to play with Xbox One the new all-in-one console. The well know tagline "jump in" becomes "jump ahead". It will be a great battle with Sony. A battle all gamers will gain from.

Cheetos: Project T.P.

With Project T.P. you can cover the world in digital toilet paper before Halloween. Cheetos and Google StreetView gives you the chance to select any place you want and drop the toilet paper payload. Funny.

Honda: An impossible made possible

If you love illusions then you will love this new spot for the Honda CR-V 1.6 i-DTEC Diesel. A car that is big enough but due to its diesel engine and the ingenuity of Honda engineering, manages to be fuel efficient. An impossible task made possible.

Credits:
Advertising agency: Mcgarrybowen London
Executive creative directors: Paul Jordan, Angus Macadam
Copywriter: Richard Holmes
Art director: Remco Graham
Executive planning director: Kevin Chesters
Planner: Max Kennedy
Agency producer: Richard Firminger
Production company: Gorgeous
Director: Chris Palmer
Editor: Paul Watts
Colourist: Seamus O’Kane, The Mill
VFX: Tom Sparks
Audio post-production: Parv Thind Wave

Google Earth: Saroo Brierley - Homeward Bound

The amazing true story of Saroo Brierley will make you cry. He was lost at the age of 5 after falling asleep on a train waiting for his brother. He lost his Indian family then and he was adopted by an Australian family. He searched for 25 years for his family but since he had only visual memories of the place he grew up he was actually searching for a needle in a haystack.

Then he found Google Earth and started his search from the train station. He searched and searched through India using Google Earth and finally he found the town he grew up. He went there and he fould his home and his family.

Carrie: Telekinetic Coffee Shop Stunt

Extremely well done telekinetic prank for the upcoming remake of 1976 classic movie Carrie, makes unsuspecting coffee shop clients scream with terror in their eyes. It is very entertaining to watch this girl who is upset because someone spilled her drink over her, starting to losing it and going telekinetic. Fake walls, remote control tables, books with springs and pulleys were placed in a way that made the whole experience for the customers as real as it could get. Enjoy!

MTV: Gif Me More Power

MTV Mobile gives you the abitily to create your own TV spot and 140 characters to say whatever you want to the world. Enter www.GIFMEMOREPOWER.com  write 140 characters, choose the music you want and select from almost a thousand video sequences, those you want to see in your spot. You can share it and submit it for voting.

To promote this initiative and inspire the millenials, Buzzman created examples of messages focusing on four themes: bravery, freedom, friendship and love.

Credits:
Advertising agency: Buzzman

Johnnie Walker: From the Future

The new global integrated campaign for Johnnie Walker aims to "revitalise 'Keep Walking' for a new generation of drinkers in a rapidly changing world". A message from the future, a message from the oldest and successful you to the younger you who work as an unappreciated slave, trying to inspire you not to give up on the current you.



Credits:
Advertising Agency: BBH, London, UK

Vitamilk: Dead batteries charging smartphones

1500 used batteries have still enough energy to charge 140 smartphones. Vitamilk, the leading soymilk brand in Thailand with the help of BBDO and Proximity Thailand made a smartphone recharging station using dead batteries to point out the belief of Vitamilk that there is always power within us to recharge. The station was placed in a shopping mall for two months and helped gather thousands of dead batteries and give back 3,328 hours of talk time.

Credits
Agency: BBDO PROXIMITY THAILAND

BOX: One-of-a-kind projection mapping onto moving surfaces

A truly magnificent piece of work, exploring the synthesis of real and digital space through projection-mapping on moving surfaces. The short film documents a live performance, captured entirely in camera. Bot & Dolly produced this work to serve as both an artistic statement and technical demonstration. It is the culmination of multiple technologies, including large scale robotics, projection mapping, and software engineering.

Next level visual and interactive designer GMUNK has a detailed presentation about the project here.

Credits:
Production Company: BOT & DOLLY
Executive Producers: Bill Galusha, Nick Read
Executive Creative Director: Jeff Linnell
Creative & Technical Director: Tarik Abdel-Gawad
Design Director: Bradley G Munkowitz
Lead Graphic Designers: Bradley G Munkowitz, Jason English Kerr
3D Artists: Scott Pagano, Bradley G Munkowitz, Jason English Kerr, Conor Grebel
2D Artists: Conor Grebel, Ben Hawkins, Pedro Figuera
Director of Photography: Joe Picard
Lighting Designers: Joe Picard, Phil Reyneri
Projection / Touch Designer: Phil Reyneri
Robotics Animation: Tarik Abdel-Gawad, Brandon Kruysman, George Banks, Michael Beardsworth
Robotics Operator: Michael Beardsworth, Brandon Kruysman
Prop Fabrication: Matt Bitterman, Ethan Dale
Script Supervisor: Ian Colon
Sound Engineers: Joe Picard, Michael Beardsworth
PAs: Sean Servis, Dakota Smith, Nico Mizono, Eric Wendel, Patrick Walsh
Editors: Ashley Rodholm, Ian Colon
Music / Sound Design: Keith Ruggiero
Sound Mix: Joel Raabe
Performers: Tarik Abdel-Gawad, Iris, Scout

Mercedes-Benz TV: Magic body control

The fact that chickens can hold their heads still when someone moves their bodies has made its way to a funny spot demonstrating MercedesBenz's intelligent drive.

Advertising Agency: Jung von Matt/Neckar, Stuttgart, Germany
Executive Creative Director: Peter Waibel
Creative Directors: Robert Herter, Lukasz Brzozowski
Art Director: Lucas Osis
Copywriter: Nico Baumann
Account Management: Sonja Stockmann, Darek Stöhr, Fabian Kredig, Julia Körte
Agency Producers: Christoph Köhler, Sebastian Fahlbusch
Production: BIGFISH
Director: Daniel Warwick

Mercedes Concept GLA: The Monolith

A wonderful film about the carving of a monolith into the Mercedes Concept GLA from the movements of dancers, a scateborder, a football team, two lovers, a stag and fire. A monolith shaped be sensation.

Credits:
Advertising agency: CLM BBDO Paris

Tui Beer: Guy finds his house plumbed with beer

Cool prank from Tui beer that went viral. A bunch of guys took several kegs of beer and plumbed them into every tap in one of their friends house, along with loads of cameras to catch the action. Then they took a cold beer and watched their friend open every tap on the house and see cold beer pouring out. The branding appers only on the kegs of beer if you pay close attention.

The whole prank:


Credits:
Advertising agency: Saatchi & Saatchi Auckland

Nike Sunar: Just Do It - Hareket Matbaası

Action printint technique by Nike in Turkey. Posters created by the movement of professional athletes.

The Wind Portal

The Wind Portal is an installation shaped as a monumental gate of 8 meters high and composed of 5.000 paper windmills that spin thanks to an integrated wind system, the aim was to make our visitors feel, hear and be aware of the action of transitioning through two spaces. The Wind Portal is part of the London Design Festival , and will be on display through November 3, 2013.

Designer Najla El Zein sais: "The wind portal tries to grasp and emphasise on common emotions and senses that are often forgotten. Its architectural shape works as a "trompe oeil" effect which, according to the angle you are positioned from, one would perceive the gate as being closed. As soon as you approach it, the gate seems to open up."

Credits:
Najla El Zein Design Studio: Najla El Zein, Dina Mahmoud, Sarah Naim, Sara Moundalek.
Lighting designer and automation: Maurice Asso, Hilights

Samsung Galaxy S4: The Smart Phone Line

Samsung users are too smart to wait in line outside of a store for a smartphone. So, in New Zealand, Samsung created an online waiting line for the launch for the new Samsung Galaxy S4. For 12 days, people could get in the virtual line and as they shared and posted features from the S4 they moved forward in the line. A huge outdοor Led-screen visualised the line.

Credits:
Advertising Agency: Colenso BBDO, New Zealand

Dropping: High-speed photographs of ink and oil

Amazing fluid sculpting from Alberto Seveso. As big fan of the chaos theory, he used ink and oil and high-speed photography to make "Dropping".